Yoga Bar didn’t wait for India’s healthy snacking wave, it helped create it.

In this conversation, Suhasini Sampath (Co-founder, Yoga Bar) takes us inside the product decisions and supply-chain discipline that shaped one of India’s most interesting FMCG stories.

This is not the usual “D2C marketing playbook.”

Yoga Bar was built on product first principles- clean labels, FDA-grade formulations, whole-ingredient recipes and vendor systems designed to hold up at scale. At a time when Indian shelves were dominated by palm oil, refined sugar and opaque labels, they chose the harder path: global standards at Indian price points.

Suhasine’s notions on category leadership were something to write home about. She believes that a brand owning a meaningful share of a focused category can create far more long-term value than a larger brand operating in a cluttered, undifferentiated space.

If you care about health, consumer brands, or building anything the hard (right) way, this conversation is worth your time.

#CreateWealthPodcast #Dezerv #YogaBar #ConsumerBrands #HealthySnacking #FMCGIndia #StartupIndia

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Inside the mind of the man who managed more money than most countries’ GDPs.

And until now, he’s never spoken on a podcast.

For the first time, Dinesh Khara, former Chairman of the State Bank of India, joins Sandeep Jethwani for an unfiltered conversation about what it really takes to run a ₹50 lakh crore institution that touches 54 crore Indians.

From handwritten ledgers in the 1980s to one of the world’s largest digital banking ecosystems today, Mr. Khara led SBI through a transformation few institutions have ever achieved.

He tripled productivity, steered the bank through India’s largest merger, and built YONO — a digital-first platform that brought over 8 crore Indians online long before “fintech” became a buzzword.

Under his leadership, SBI’s annual profit crossed ₹60,000 crore, the highest ever for an Indian bank, and its four-year cumulative profit exceeded the previous six decades combined.

He led 230,000 employees, served 45 crore customers, and turned India’s oldest financial institution into a modern digital ecosystem, all while keeping it relevant to every generation since 1806.

In this rare conversation, he opens up about how decisions are made when a single “yes” can move billions, what it takes to modernise trust at scale, and why he believes India’s banking system is just getting started.

#CreateWealthPodcast #Dezerv #DineshKhara #SBI #StateBankOfIndia #SandeepJethwani

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"It’s a dingy feeling... like you're coming to steal your own stuff.”

That’s how Vijay Arisetty describes the experience of visiting a bank locker.

Indian households own over 25,000 tons of gold, yet have nowhere truly safe or convenient to store it.

Bank lockers have become difficult to get and the inconvenience of operating is high, home safes offer a false sense of security. So, what’s the alternative?

In this episode of the Create Wealth Podcast, Sandeep Jethwani sits down with Vijay Arisetty—an ex-Air Force pilot, ISB alum, and the co-founder of MyGate. After scaling MyGate to 4 million homes, Vijay spotted another massive problem hiding in plain sight: the broken system of storing valuables.

He founded Aurm to fix it, building a network of fully automated, robotic vaults with military-grade security and a world-first insurance policy of up to ₹1 crore.

#CreateWealth #Aurm #WealthManagement #Gold #India

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