In this episode, Bryan sits down with Cody Alimondi—author, mental coach, and founder of House of Jester.

They dive deep into the art of role-based hiring, discovering one’s purpose, and how mindset separates high performers. Cody shares the frameworks behind his new book “Dealer’s Choice,” and offers actionable advice on finding fulfillment, building culture, and becoming the kind of leader—and human—your team needs.

Timestamps:

00:54 Cody’s journey from college athlete to author and mental coach.

08:04 The importance of purpose in life

13:17 How cultivating curiosity and interests leads to passion

20:46 Cody’s advice for getting started with writing and publishing a book.

28:00 The keys to fulfilling work: autonomy, self-directed teams, and incentives.

32:56 The difference between motivating versus managing

37:54 How non-monetary incentives—like prioritizing employee health—can transform workplace culture.

44:14 Cody's LINDA hiring framework and its impact on role-based recruiting.

55:36 Why hiring should be a thoughtful, personalized experience—and how to get it right.

58:00 Where to find Cody’s books and follow his new brand, House of Jester.

59:09 Sneak peek: Cody’s upcoming book profiling misfits who became mavericks.

Resources & Mentions:

Follow Cody on LinkedIn

• Books mentioned: Man’s Search for Meaning, How to Win Friends and Influence People, Good to Great, Bird by Bird, Work by James Suzman, Outlive.

• Dealer’s Choice – Cody’s new book

• • House of Jester – Cody’s newest project; follow @HouseofJester on Instagram
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