Filmed On: 24th July 2025Host: Sean Barber - / https://www.linkedin.com/in/seanrbarber/ - He & HimAnn Smarty is a legend of the SEO world, with over 20 years of experience in content marketing, search optimisation, and AI-driven strategy. She’s the co-founder of Smarty Marketing and the creator of one of the industry's most respected newsletters.In this episode of Chat With Sean, I’m joined by the brilliant Ann Smarty. Ann shares exactly what brands and SEOs should be focusing on in 2025.We discussed a wide range of topics, including:- The truth about AI Mode, zero-click search, and declining traffic- Why many businesses still haven’t nailed the basics of SEO- How eCommerce brands can prepare for in-chat purchases- What SEOs need to know about Reddit’s rising influence- The growing gap between SEO tools and actual insights- Whether LLM sitemaps and AI targeting really matter- How to futureproof your content, your brand, and your strategyConnect With Ann - https://www.linkedin.com/in/annsmarty/https://www.reddit.com/r/SEO_for_AI/https://www.smarty.marketing/Related Link - https://www.searchwithsean.com/post/navigating-seo-ai-in-2025-trends-tools-and-the-future-survey-results

In this episode of Chat With Sean, I’m joined by MJ, creator of the Life After 40 YouTube channel, for a conversation about how technology is reshaping the world we live in.We discuss the accelerating impact of AI and automation, what it means for identity and purpose, and how society can adapt to constant disruption - from work and relationships to creativity and control.Connect With MJ - https://www.youtube.com/@UC37Ek2zRfAXpJ1oYh7Ot90g Related Link - https://marshallbrain.com/

In this episode of Chat With Sean, I’m joined by Clint, host of the Night Shift YouTube channel, for a discussion about the realities of artificial intelligence.We explore the existential risk of superintelligence, how AI is already reshaping society, the impact on the job market, and whether governments and tech giants are leading us towards utopia or disaster.Connect With Clint - https://www.youtube.com/@ClintWeldon - https://www.teamnightshift.com/