Fresh off a strong launch week, Jessica dives deep into a topic she's touched on before but unpacks fully here: why she trains every EYT teacher to never cue the inhale. Drawing from her experience training licensees and master teachers from a range of backgrounds, she breaks down the full reasoning behind her breath-cueing philosophy. Then she shifts to a bigger question for teachers and studio owners alike — who is actually running your business, and are you giving away your leadership without realizing it?

In This Episode:

• Launch Week Recap: Jessica reflects on Chat EYT's strong debut numbers and what's ahead for the weekly show
• Why She Never Cues the Inhale: A full breakdown of her "cardinal rule" — inhalation is instinct and doesn't need prompting, but exhalation does
• The Lightheadedness Problem: Why rhythmic inhale/exhale cueing in a dynamic practice like Pilates can create dizziness, unlike held poses in yoga
• Exhale as the Gas Pedal: Why exhalation — not inhalation — is what activates the abdominal connection and "gives permission" for the body to move
• The Round Back Demo: A live teaching example showing how repeated exhale cues (without ever saying "inhale") keep clients from cheating the movement with their feet
• Who's Really Running Your Business? Jessica challenges teachers and studio owners to examine whether they're making decisions based on their own judgment — or quietly handing leadership over to demanding clients, competitor pricing, landlords, or even their own teachers
• The Diner vs. The Artisan Grilled Cheese: A metaphor for choosing whether to meet clients exactly where they are or elevate the experience, even if it means losing the clients who aren't the right fit
• Pricing Is Not a Popularity Vote: Why studio owners need to set prices based on real overhead numbers, not what the competition charges or what teachers think clients will tolerate
• Chat EYT Update: More on the AI mentor tool built entirely from Jessica's own teaching content, seminars, and office hours — available for a free trial at chateyt.com

Connect with Jessica:
📧 jessica@eytpilatesteacherteaching.com
🔗 Try Chat EYT: chateyt.com

Produced & edited by: Kristy Carruba, Next Chapter Exchange