Chat EYT Episode 10: Why I'm Not Instagram Famous(And Why That's My Superpower)
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Every business has a story—and this week, Jessica is sharing hers.
In one of her most personal episodes to date, Jessica takes listeners behind the scenes of her 22-year journey from opening a single Pilates studio in New Jersey to building a nationally recognized teacher training and licensing program.
She shares the successes, failures, pivots, and lessons that shaped her career—including how the challenges of COVID unexpectedly became the catalyst for creating an entirely new business model that's now helping studio owners around the world solve one of the industry's biggest problems: finding and developing exceptional teachers.
If you've ever wondered who Jessica is, why she teaches the way she does, or what makes the UIT teacher training program different, this episode answers it all.
Whether you're a Pilates instructor, studio owner, aspiring educator, or entrepreneur, you'll walk away with valuable insights about leadership, resilience, innovation, and never stopping the pursuit of excellence.
In This Episode
- Jessica's journey into Pilates
- Opening her first studio in 2003
- Growing from zero clients to a thriving business
- Why she created her own teacher training program
- Lessons learned from building a studio during the early boutique fitness boom
- How COVID transformed her business forever
- The evolution of the UIT Teacher Training Program
- Creating a licensing model for studio owners
- Why continuous improvement is at the heart of everything they do
- The biggest challenges facing Pilates studios today
- Building authority without relying on social media
- Why teaching teachers became Jessica's true calling