Real estate is having its travel-agent moment — but the higher calling is stewardship. Serial Entrepreneur, investor, and Sutton Group CEO, Ross McCredie explains how verified identity and accurate data can protect families from financial abuse and turn brokerages into true homeowner wealth platforms.

In this episode:

• The “travel agent → advisor” shift and what it means for REALTORS®
• From one-off deals to long-term asset/portfolio management
• Verified IDs, digitized property portfolios, and cleaner data for AI
• How transparency helps prevent elder & financial abuse
• Canada lens: policy, infrastructure, and why build here now
• What pros must do in the next 5 years; what consumers should ask

Guest: Ross McCredie — CEO, Sutton Group

If you enjoyed this, please follow/subscribe and share with a friend!
All links in one place: canadanow.beehiiv.com/links

Full Show Notes: Coming soon — check back!

Keywords: Canada housing, real estate innovation, verified data, digital identity, elder financial abuse, MLS accuracy, AI in real estate, homeowner wealth management, proptech, Vancouver

What does a smarter, more resilient housing system look like in Canada? BCREA CEO Trevor Koot joins Ashley to zoom out: climate shocks, immigration, Indigenous title and UNDRIP, red tape vs. development, and why data — not vibes — should steer policy. We dig into the evolving role of REALTORS as small-business owners in an AI era, how 30 years of MLS history could inform better decisions, and why the (still) paper-heavy real estate transaction stack is overdue for digitization. Also: the case for real consultation between government and industry, and Trevor’s “purpose before profit” through-line from 50+ founder interviews. Pragmatic, non-partisan, and Canada-wide.

—
Guest: Trevor Koot, CEO, British Columbia Real Estate Association; Host of Business Is F**king Hard Podcast

More info/show note links coming soon (check back).

Welcome to Canada Now where we highlight the voices, ideas, and bold moves shaping Canada's next chapter through an unapologetically Canadian lens. 🇨🇦

Canada’s story is still being written — and it’s not happening in boardrooms or press releases. It’s unfolding in conversations between builders, thinkers, and change makers across the country.

This is a series of sharp, honest, future-facing conversations with the people driving progress across business, innovation, housing, leadership, tech, and more.

From quiet revolutions in small towns to bold ideas shaking up national systems, this podcast will bring you the real talk behind what’s next — and the people making it happen.

Look for @canadanowmedia on all social channels and make sure to subscribe to our newsletter!

Hosted by: Ashley Smith