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What happens when a poker champion with $3 million in tournament winnings pivots to political texting? You get Phil Gordon, founder of Prompt.io, dropping wisdom on selective aggression, ethical influence, and why your campaign texts might be getting ignored.

Whether you're managing a 50-50 race or just tired of your texts going straight to the spam folder, this episode is your permission to fold the bad hands and go all-in on what actually works.

• Campaigning with the Science of Influence: Shaping Mindsets and Voter Behavior with Dr. Robert Cialdini
  
  

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Wired senior writer Makena Kelly joins Eric Wilson to unpack how online fandom culture—the same energy that drives Swifties and K-Pop stans—is now fueling political movements. Through the lens of Zohran Mamdani's New York City mayoral campaign, Kelly reveals why young voters aren't just supporting candidates anymore—they're creating fan cams, remixing rally speeches into songs, and building participatory communities around policy issues.

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What if the political consulting industry isn't the competitive free market everyone assumes it is? Jordan Lieberman, CEO of Powers Interactive, analyzed over 54 million federal campaign transactions to reveal the hidden architecture of political consulting. In this episode, Jordan shares eye-opening findings about vendor survival rates, the power of alumni networks, and why 93% of consultants don't make it a decade in the business. We discuss how institutions like the Leadership Institute and party committees create lasting professional networks, why digital shops churn while printers endure, and what Jordan calls the "hollowing out of the middle class" in political consulting. Plus, Jordan offers counterintuitive career advice: why losing campaigns might actually lead to more success than winning them. If you want to understand how campaign money really flows and what it takes to build a lasting career in politics, this conversation is essential listening.

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What should smart campaigners be doing right now to prepare for 2026? In this special episode, we're sharing a recent webinar hosted by Campaigns & Elections and sponsored by Prompt.io, where host Eric Wilson sits down with Farz Sokhansanj, President of Prompt.io, to unpack the tech trends and strategic shifts that will define the next election cycle.

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Billy McBeath from Senate Leadership Fund reveals why most political campaigns are still buying connected TV like it's 2015—and what they should do instead.

He breaks down the breakthrough YouTube study that forced SLF to rebuild their entire advertising strategy mid-cycle, discovering that 14 impressions on YouTube moved polling numbers like broadcast TV. Billy explains how to get modeling, polling, and reporting to actually talk to each other, why fragmentation is costing campaigns thousands in wasted impressions, and the four rules for smarter CTV buying in 2026.

If you're spending six figures or more on digital video, this episode will save you money.

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Security expert Bruce Schneier joins Campaign Trend host Eric Wilson to discuss his upcoming book "Rewiring Democracy" and how AI is already transforming politics behind the scenes. From AI-written laws in Brazil to chatbots helping local candidates engage voters, Schneier explores AI's potential as both a democratizing force and power concentrator. He introduces his "four S's" framework for understanding when AI replaces humans and addresses why deepfakes aren't the biggest concern. The conversation covers AI polling, regulation challenges, and the concept of AI-enhanced citizenship while rejecting both utopian and dystopian extremes.

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WinRed CEO Ryan Lyk joins Eric Wilson for a revealing conversation about how GOP fundraising has transformed since 2018. The "WinRed Effect" report reveals stunning shifts in donor behavior, from smaller gifts given more frequently to massive growth in down-ballot digital programs. Lyk discusses battling Big Tech suppression, innovative solutions for SMS deliverability, and exclusive details on upcoming "recurring retention" features that will revolutionize how campaigns manage donor subscriptions and reduce churn rates.

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As campaigns gear up for the 2026 midterms, new tech changes threaten online fundraising. Apple's iOS 26 will filter texts from unknown numbers, potentially blocking campaign messages from reaching 65% of donors who use iPhones. Meanwhile, Gmail has been flagging Republican fundraising emails with WinRed links as dangerous while ActBlue links pass through unfiltered. TAG Strategies' Dave Purkert breaks down these challenges and shares strategies campaigns can use to protect their donor outreach and fundraising operations.

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