『CX Club Podcast with Ian Williams』のカバーアート

CX Club Podcast with Ian Williams

CX Club Podcast with Ian Williams

著者： CX of M Radio
無料で聴く

このコンテンツについて

 The CX Club podcast looks at the good, the bad and the ugly of the CX world... This is what you can expect over the first 30 shows: Shows 2 - 12: CX Principles - establishing the appropriate mindset for CX & CEM Shows 13 - 20: CX as a Business Discipline - a step by step look at Customer Experience as a data-driven, customer-led business transformation exercise Shows 21 - 30: Customer Experience Determinants: Things that are not directly involved in CX, but have a major impact on the successful delivery of CX transformation© 2025 CX of M Radio マネジメント マネジメント・リーダーシップ 経済学
エピソード
  • Episode #12 - Customer Experience Principle #11 - If you can't tie CX back to customers, it's a paper exercise

    Episode #12 - Customer Experience Principle #11 - If you can't tie CX back to customers, it's a paper exercise
    2021/01/13

    Creating a segmented persona driven Customer Experience strategy is all well and good, but without the ability to tie it back to individual customers through data - so that you know which customer should be treated with which treatment strategy - then the whole thing is a paper exercise.
    続きを読む 一部表示
    12 分
  • Episode #11 - Customer Experience Principle #10 - Customer Journey Mapping - the map is not really the point

    Episode #11 - Customer Experience Principle #10 - Customer Journey Mapping - the map is not really the point
    2021/01/05

    Some organisations develop journey maps, pop them on the wall and then leave it at that. But the map isn't really the point of Customer Journey Mapping, it's just a byprroduct. So, what is the point?
    続きを読む 一部表示
    9 分
  • Episode #10 - Customer Experience Principle #9 - Customer Experience doesn't belong anywhere within your business

    Episode #10 - Customer Experience Principle #9 - Customer Experience doesn't belong anywhere within your business
    2020/12/30

    Different parts of the business can often lay claim to the 'ownership' of the relationship with the customer, but which part of the business should own Customer Experience Management?
    続きを読む 一部表示
    6 分

CX Club Podcast with Ian Williamsに寄せられたリスナーの声

カスタマーレビュー：以下のタブを選択することで、他のサイトのレビューをご覧になれます。

Audible.co.jp

Amazon.co.jp
レビューはまだありません。