Today I am joined by Meg Hale! Meg is the founder and designer of Tutto, a brand built on the idea of creating fewer, better pieces that work hard in everyday life. Meg attended the College of Charleston and studied apparel design in Florence, Italy, where she developed a strong foundation in quality craftsmanship and timeless design. She also completed fashion internships at Neiman Marcus and Yves Saint Laurent. After college, Meg spent several years working in sales and events, gaining firsthand experience in brand building, client relationships, and operational execution. After returning to Charleston and becoming a mother, she identified a clear gap in her own wardrobe: a high-quality, washable cotton piece that could move effortlessly through a full day—from school drop-off to the beach, and dinner—without sacrificing style and comfort. Approaching the problem as both a designer and an entrepreneur, Meg has focused on perfecting the essential pieces of a woman's wardrobe. With a love of stripes and a commitment to quality and versatility, Tutto was born. Meaning “everything” in Italian, Tutto reflects Meg’s belief in intentional growth and designing products that truly earn their place in a woman’s closet.

In this episode, Meg and I talk about why she started Tutto, the first steps to starting Tutto, the inspiration behind her clothing designs, the importance of having a hero product, and so much more!

Meg's Website

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MUSC