Have you ever filmed content but didn’t recognize the woman on camera? In this episode, Tracey opens up about the identity shift that happens after becoming a mom — the rebrand no one talks about. If you're a momtrepreneur, content creator, or new parent trying to rediscover who you are, this episode will feel like a breath of truth.

Becoming a parent changes everything — especially when you are the face of your brand.

In this powerful episode, Tracey breaks down what rebranding yourself after birth really looks like:

✨ Why showing up online feels different as a new mom
✨ The emotional and identity shifts no one prepares you for
✨ How motherhood impacts your capacity, confidence, and content
✨ The “identity gap” between who you were and who you’re becoming
✨ A deeply personal story about raising a daughter without family nearby
✨ Practical next steps if you’re just beginning your postpartum rebrand

Whether you’re rediscovering your voice, navigating new energy, or trying to balance business and motherhood, this episode will help you feel seen, grounded, and inspired.

If you’re a momtrepreneur, content creator, or new parent — this rebrand isn’t just about your brand… it’s about your identity. And you’re exactly where you need to be.

🔗 Connect with me on Instagram
Instagram: @traceynguyen.co
/ traceynguyen.co
Website: traceynguyen.co
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https://bowocreative.com/

In this episode of Build Your Boss Brand, I sit down with Toronto’s top stylist and global hair artist Lisa Dinh, who opens up about the moment she was almost forced out of her commercial space… and the full-circle moment where she returned as the owner of the entire property.

Lisa shares:
✨ How she went from 18-year-old beauty school graduate to international hair brand
✨ The near-eviction that became the biggest turning point in her business
✨ What it really takes to build a team, lead a salon, and stay grounded
✨ The truth about entrepreneurship that no one sees on Instagram
✨ Her belief in doing business from authenticity, trust, and self-worth

Her story is about resilience, identity, and the kind of boss energy that comes from betting on yourself — even when it feels impossible.

If you’re a woman building your empire, this episode will light something up in you.

🔗 Connect with Lisa Dinh
Instagram: @lisathidinh
/ lisathidinh
Website: https://lisadinhhairstudio.com/

🔗 Connect with me on Instagram
Instagram: @traceynguyen.co
/ traceynguyen.co
Website: traceynguyen.co
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https://bowocreative.com/

Welcome to the first episode of Build Your Boss Brand — a podcast for women who are building their business, identity, and impact from the inside out.

In this heartfelt solo episode, Tracey Nguyen (CEO, mom, and founder of BOWO Creative) shares the behind-the-scenes of what led her to start over — and the lessons she learned about growth, identity, and letting go of things that no longer fit.

You’ll hear Tracey talk about:

• The moment she realized she had outgrown her old podcast and needed to start fresh
• How motherhood shifted her definition of success, pace, and purpose
• The truth about walking away from projects, people, or identities that no longer align
• Why starting over isn’t failure — it’s an upgrade in alignment

If you’ve ever felt called to reinvent yourself or build a brand that matches who you’ve become, this episode will be the start of this journey.

If this episode resonated with you, take a second to follow the show, share it on Instagram, or leave a quick review — it helps more women find this space and start building their boss brand from the inside out.

🔗 Connect with Tracey

Instagram → @traceynguyen.co
Agency → @bowocreative
Website → www.traceynguyen.co

🔗 Connect with me on Instagram
Instagram: @traceynguyen.co
/ traceynguyen.co
Website: traceynguyen.co
Powered by BOWO CREATIVE INC
https://bowocreative.com/