Bridging Boomers, Gen X, and the Next Wave of Donors (Pt 2)
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Bridging Boomers, Gen X, and the Next Wave of Donors (Pt 2)
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In Part 2 of this Fit Fundraising Podcast conversation, Roy Jones and Cheryl Hackett, Director of Development at the Wyoming Rescue Mission, dive deeper into what truly connects donors across generations—stories and relationships.
Cheryl shares how faith, authenticity, and storytelling cut through today's digital noise and unite Boomers, Gen X, Millennials, and Gen Z donors alike. From crafting irresistible subject lines to blending traditional and digital outreach, she explains how to engage supporters meaningfully in a world crowded with messages.
You'll also hear how nonprofit leaders can bridge generational gaps inside their teams, embrace innovation without losing trust, and keep their missions at the heart of every message.
🎧 Listen now and discover how timeless storytelling can transform your fundraising across every channel.