In this week’s episode, we’re talking about the power of asking big questions. Our willingness to question instead of just answer gives us the ability to control the conversations in our space and increase our authority. From client conversations through to big, narrative-forming brand messaging, the questions we ask matter.

YOU DON'T WANT TO MISS

• The power of asking big questions in initial client conversations, and how it can position you as a true expert.
• Why your willingness to question the tightly held assumptions in your space can help you cut through the noise.
• The importance of being able to provide structure and thought-leadership, especially in today’s climate of uncertainty

LINKS & RESOURCES

• Follow us on Instagram: @baker_creative @brand.led and @self_made.studio
• For more visit bakercreative.com.au and self-made.studio
• Work with us
• We reference Episode #2 Uncovering Your Brand’s Big Idea

Relaunching a new brand can feel like a big undertaking. Not only is there a laundry list of items to update, from websites to email signatures, but it’s important to include and consider when and how you’ll announce your new direction to your team, customers and broader audience. In this episode, we’re giving you 3 big tips for a successful brand relaunch to help you tackle all your to-do’s without losing your sanity.

YOU DON'T WANT TO MISS

• How to uncover all the brand items that need to be updated (hint: it’s not just graphics)
• Why you should consider a phased brand rollout
• Tips for announcing and revealing your rebrand to your team, customers and audience

LINKS & RESOURCES

• Follow us on Instagram: @baker_creative @brand.led and @self_made.studio
• For more visit bakercreative.com.au and self-made.studio
• Work with us

If you’re working in a competitive space, it can feel like an uphill battle to get noticed by your ideal clients. In this episode, we share practical tips for getting seen by the right people in a noisy world.

WE DISCUSS:

• How to reduce competition instantly, with one simple tip
• How to become hyper-relevant to the people you want to work with
• How to use your brand assets to create contrast between you and everyone else
• How to use surprising customer experiences to stick in people’s minds and generate referrals.

LINKS & RESOURCES

• Follow us on Instagram: @baker_creative @brand.led and @self_made.studio
• For more visit bakercreative.com.au and self-made.studio
• Work with us