Billion Dollar Neighborhood: Why the Biggest Business Opportunity You'll Ever Find Is the One You've Been Walking Past Your Whole Life Ep 04
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Your neighborhood is already generating the wealth. The only question is who is capturing it.
In this episode of the Capture Cashflow Show, Will Bam Palmer breaks down the community economics principle that most entrepreneurs walk past every single day and explains why the person best positioned to capture the Billion dollar opportunity in any underserved community is someone from the inside.
Will and his father built a cab company in Roseland, Chicago because Yellow Cab and Checker Cab had decided that community was not worth serving. Over 30 years they completed over 1 million trips, employed thousands of drivers, and proved that the most loyal customer base in business is the one everyone else ignored. That is Palmer's Principles in practice. Not from a book. From a neighborhood.
In this episode:
Why the underserved market is the most loyal customer base in business
The dollar circulation principle and why every dollar that leaves your community costs it twice
Why being from the community you want to serve is your biggest competitive advantage
How to see the trillion dollar opportunity hiding in plain sight on your block right now
Get the book at CaptureCashflow.com. The e-book is $9.99. Start with Chapter One.
If your will is to Capture Cashflow — visit CaptureCashflow.com