What makes a leader great? 

Are there certain defining traits that set great leaders apart?   

When I think of great leaders I admire, the qualities that stand out most for me are:   

📌 Integrity 

📌 Communication 

📌 Empathy 

📌 Respect 

📌 Courage   

These intrinsic qualities characterise the leaders I look up to. 

And they’re qualities I strive to demonstrate in my own leadership role.  

Let's explore how to be the best leaders we can be.  

Justine Parsons 

Founder 

NZ's Virtual Business Support Agency

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 1 FACT 🧐   

A leader is best when people barely know he exists, when his work is done, his aim fulfilled, they will say: we did it ourselves. 

— Lao Tzu  

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1 TIP 💡  

Being a leader is no easy feat! It takes a whole lot of time and effort and a big dollop of charisma to get the most out of any team. But to truly inspire a team to do their best work, leaders must master certain skill sets. Here are five:  

✅ Strategic thinker – great leaders plan ahead, identifying how they will respond to a variety of situations. 

✅ Strong decision makers – great leaders understand how to balance emotion with reason and make decisions that positively impact themselves, their employees, their customers and stakeholders, and their organisations. 

✅ Handle conflict well – great leaders learn how to resolve conflict fairly, to build teams that work well together. 

✅ Delegate with ease – great leaders understand that the key to efficiency and developing a strong team is delegation. 

✅ Innovate to move forward – the ability to lead innovation and create change is what allows businesses to thrive and grow.  

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1 TOOL 💥  

Want to know where you fit in as a leader? 

Try this self-assessment tool to get: 

📌 an understanding of your strengths and weaknesses 

📌 practical tips 

📌 links to expert advice  

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1 QUESTION ❓  

Are you the best leader you can be? What would your team say to each other about you?  

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1 ACTION 🎬   

Define the traits you think make a great leader and consider how well you demonstrate these in your own business.