Didn't watch the full Ali episode? Here is an important clip that could help improve your life.

Watched the full thing? See you next week with an incredible episode. This guest sold over 500 million books. Can you guess who?

Episode: Ali Nasser — Return on Life Experience, Race Car Business Lessons & The Power of Presence

Guest: Ali Nasser — CEO, Entrepreneur & Bestselling Author of The Business Owner's Dilemma

Host: Brett Tanner

Brett sits down with Ali Nasser to explore how entrepreneurs can get more return on their life experience. Ali draws powerful analogies between endurance racing and running a business, breaks down the difference between "more" and "better," and shares why presence is the greatest gift you can give. They cover early money memories, the point of optionality, wealth habits of the ultra-successful, and why retirement is the worst word for an entrepreneur.

0:00:00 — Intro 0:01:15 — How Brett Discovered Ali 0:02:30 — Ali's Endurance Racing Passion 0:04:15 — Can't Brake and Accelerate Together 0:05:30 — Process vs. Innovation Balance 0:06:15 — Lap Times as Business Scorecards 0:07:00 — Fastest Line Isn't the Tightest 0:09:15 — Bridging Operations and Sales 0:11:00 — Measurables Settle the Debate 0:12:30 — Defining Return on Life Experience 0:13:15 — Earliest Money Memories 0:15:30 — Mansion vs. Modest Family 0:17:00 — Earning Beyond Basic Needs 0:18:00 — Providing for Family at 13 0:19:00 — Running Old Money Programs 0:20:15 — Paradigms That Get Cemented 0:22:45 — London to Houston Culture Shock 0:26:15 — Danger of Binary Thinking 0:29:00 — Start Where You Agree 0:30:15 — Wired as an Entrepreneur 0:32:00 — Brett's Corporate Wake-Up Call 0:33:30 — Letting Kids Find Their Best 0:35:30 — Parents' Money Mistakes and Wins 0:37:45 — Wealth Means Wellbeing 0:39:45 — The Point of Optionality 0:41:15 — Billionaire vs. Content Entrepreneur 0:42:15 — Better Beats More 0:43:00 — The $12M Happiness Threshold 0:44:45 — Wealth as Master vs. Tool 0:47:15 — Chasing Shiny Objects 0:50:00 — Discipline to Say No 0:52:15 — Ali's Wealth Habits 0:54:30 — Essentialism in Practice 0:56:15 — $50K Divorce Bill Turning Point 0:57:45 — Betting on Yourself in Sales 0:59:15 — Hiring Wrong Managers Cost Millions 1:02:15 — Most Dangerous Dilemma Today 1:05:45 — ROLE Framework Walkthrough 1:09:30 — Ali's Ideal Time Allocation 1:10:45 — Why Entrepreneurs Shouldn't Retire 1:12:00 — Brett's Dad Working at 84 1:14:45 — Presence Is the Greatest Gift 1:16:45 — Phone Stack Explained 1:19:00 — No Phones Even in Bathrooms 1:20:00 — $20 Burner Phone Solution 1:23:45 — Three Life-Changing Books 1:25:15 — Best Purchase Under $200 1:26:30 — Advice to His 21-Year-Old Self 1:27:30 — Where to Find Ali

1. You can't hit the brake and the gas at the same time. When pivoting in business, slow down first, turn, then accelerate. Trying to do both unsettles the car — and the team.
2. The fastest line isn't the tightest line. Carry momentum through turns. Wide, smooth pivots beat sharp, jarring ones.
3. Hit your Point of Optionality? Pause and reassess. Many entrepreneurs blow past the point where they have "enough" without ever stopping to ask what they actually want.
4. Wealth is a tool, not a scoreboard. Its purpose is freedom — to live in alignment with your values.
5. Better is better. Stop defaulting to "more" as the only measuring stick.
6. Phone Stack your dinners. Phones in a pile, timer on, first person to check picks up the...

In this episode of the Be Wealthy Podcast, Brett Tanner and co-host Katelyn Mitchell break down how wealthy agents actually think about money—and why most people struggle to build lasting wealth despite high incomes.

Together, they walk through practical financial models the wealthy use to make better decisions around spending, saving, housing, investing, and retirement. Brett and Katelyn explain how to calculate the net worth and passive income you truly need to live your ideal life, why burn rate matters more than you think, and how expectations play a major role in happiness.

This conversation is a step-by-step guide for agents and entrepreneurs who want clarity, structure, and confidence in their financial decisions—so money supports freedom, not stress.

1. Wealth starts with better decision-making models. High earners still struggle without clear financial frameworks.
2. Burn rate is the foundation of every financial plan. You can’t build wealth if you don’t know what you actually spend.
3. Net worth and passive income must grow together. Tracking both gives a clearer picture of long-term freedom.
4. Housing decisions shape your entire financial future. Being “house rich and cash poor” delays freedom.
5. Saving 20% is the minimum standard. Consistency matters more than perfection.
6. Growing income beats extreme expense cutting. There’s a limit to what you can cut—but income growth is scalable.
7. Wealth is a long-term game. Gamifying progress helps maintain discipline and momentum.

00:00 – Welcome and episode overview

01:00 – Why wealthy people use financial models

05:00 – Business models vs personal money decisions

10:30 – Expectations, happiness, and net worth

15:00 – Why burn rate matters

19:00 – Housing decisions and the 30% rule

24:30 – Net worth targets and retirement math

30:00 – Tracking passive income vs net worth

35:30 – Expense discipline and lifestyle inflation

41:00 – Saving 20% and eliminating waste

47:00 – Gamifying wealth and long-term planning

52:00 – Three-step framework to build wealth

56:00 – Final action steps and closing thoughts

1. Buy This, Not That – Sam Dogen
2. The Seven Day Weekend – Ricardo Semler

1. Be Wealthy Calculator
2. 👉 https://bewealthycalculator.com
3. (Referenced for modeling retirement and children’s Roth planning)
4. Be Wealthy Spreadsheets & Exercises
5. (Brett and Katelyn explicitly state these will be included in the show notes)

1. Burn Rate Tracking
2. 20% Savings Rule
3. Net Worth vs Passive Income
4. Housing Expense Ratios (30% Rule)
5. Financial Models for Life Decisions
6. Gamifying Wealth
7. Income Optimization
8. Long-Term Financial Planning

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👉 www.BeWealthy.com

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