『Banking on Digital Growth』のカバーアート

Banking on Digital Growth

Banking on Digital Growth

著者: James Robert Lay
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If you’re part of a financial brand marketing, sales, or leadership team, you know the entire industry is in the midst of exponential change fueled by new technologies. Consumers now make purchase decisions long before they walk into a physical branch location, if they walk into a branch at all, while mobile banks, digital lenders, and fintechs have transformed traditional growth models rooted in legacy broadcast marketing and branch sales strategies.Get ready to gain practical insights, proven ideas, and empowering inspiration as financial brand marketing and sales leaders, along with the leading digital marketing and sales technology firms, share their stories to help you maximize your digital growth potential here on Banking on Digital Growth. Hosted by Ausha. See ausha.co/privacy-policy for more information.All rights reserved. マネジメント マネジメント・リーダーシップ マーケティング マーケティング・セールス 経済学
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  • 472) How agentic AI will transform banking UX
    2025/11/25

    Hey, this is Derik. I recently tried using ChatGPT's Agent Mode to make transfers between my personal bank accounts. I didn't get the outcome I was hoping for, but that's not because AI isn't capable of doing it. In fact, it's more than capable of doing that and other banking tasks, especially if there is a human in the loop.


    In this episode, my co-founder, Ryan Harmon, and I show and tell what agentic AI is capable of doing and how it's going to transform the banking user experience. Listen to learn how AI is reshaping the future of banking and what opportunities lie ahead for individuals and financial institutions.


    Hosted by Ausha. See ausha.co/privacy-policy for more information.

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    1 時間 3 分
  • 471) JR's journey: autoimmune condition, the next decade, and seeking truth
    2025/11/06

    For the first time, JR is a guest on the podcast he started. Join me, Derik Krauss, as I debut as the new host of the Banking on Digital Growth Podcast.


    In this episode, I interview JR and we talk about challenges he has overcome, including facing an autoimmune condition, as well as his plans for the next decade.


    What we unpacked in this conversation is truly thought-provoking. It has led me to reflect on what has happened in my life over the last decade and what I want for the next 10 years.


    Not only is this type of reflection valuable personally, but it can also lead to true transformation for your credit union or bank. As JR says, all change starts with learning truth and seeing things differently.


    What "truth gaps" are holding back your financial institution?


    Hosted by Ausha. See ausha.co/privacy-policy for more information.

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    47 分
  • 470) How to Turn Your Bank’s Website into a Loan & Deposit Magnet
    2025/08/07

    Most community banks and credit unions have websites that look decent—but they’re just glorified brochures. They’re not bringing in loans, deposits, or meaningful customer engagement. That’s a big problem. Because every day your site doesn’t convert, you’re losing potential revenue to competitors who’ve figured out how to make their digital presence work for them. A static, underperforming site isn’t just a missed opportunity—it’s a liability. In this episode, James Robert and Derik talk about how to flip the script and turn your website into a true sales engine.


    You can find this episode and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here.


    Hosted by Ausha. See ausha.co/privacy-policy for more information.

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    52 分
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