『B2B vs. Retail, Columbus Marketing, and Extreme Ownership | Andy on the Brands & Banter Podcast』のカバーアート

B2B vs. Retail, Columbus Marketing, and Extreme Ownership | Andy on the Brands & Banter Podcast

B2B vs. Retail, Columbus Marketing, and Extreme Ownership | Andy on the Brands & Banter Podcast

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⚡️ Columbus Marketing Jobs: www.columbusmarketingjobs.com


I sat down with Max Miller of Chute Gerdeman for an episode of Brands & Banter, a show about retail design and brand strategy. We got into extreme ownership, why brand consistency works like a bouquet of flowers, and why most B2B websites are designed like filing cabinets when they should be designed like storefronts.


CONNECT WITH MAX

🌐 Website: https://www.chutegerdeman.com/

💼 LinkedIn: https://www.linkedin.com/in/maxmiller614/


CONNECT WITH ANDY

🌐 Website: https://www.mmg.studio/

💼 LinkedIn: https://www.linkedin.com/in/mmgdesign/

📸 Instagram: https://www.instagram.com/mindfulmilligan/


TIMESTAMPS

00:00 - Intro

00:20 - How I explain what I actually do

01:20 - What Findlay and student-run agency work taught me

06:51 - The power follows the finger of blame

09:15 - The bouquet of flowers, why brand consistency breaks trust

15:49 - Getting laid off and starting MMG the same year

18:15 - Why we niched into healthcare and B2B

20:38 - Quantifying risk instead of avoiding it

25:25 - Why a website is a digital storefront

34:51 - The lead magnet philosophy, giving away what you could charge for

41:55 - Volunteering with AMA Columbus and no expectation of return

44:16 - Why Columbus Marketing Jobs exists


TEAM

🎙 Host // Max Miller: https://www.linkedin.com/in/maxmiller614/

🎥 Production // Chute Gerdeman: https://www.chutegerdeman.com/

🤝 Guest // Andy Milligan, MMG Studio: https://www.mmg.studio/


TEAM

🎙 Host // Andy Milligan: https://www.linkedin.com/in/mmgdesign/

🎥 Production // MMG Design: https://www.mmgdesign.net/

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