B2B vs. Retail, Columbus Marketing, and Extreme Ownership | Andy on the Brands & Banter Podcast
カートのアイテムが多すぎます
カートに追加できませんでした。
ウィッシュリストに追加できませんでした。
ほしい物リストの削除に失敗しました。
ポッドキャストのフォローに失敗しました
ポッドキャストのフォロー解除に失敗しました
-
ナレーター:
-
著者:
⚡️ Columbus Marketing Jobs: www.columbusmarketingjobs.com
I sat down with Max Miller of Chute Gerdeman for an episode of Brands & Banter, a show about retail design and brand strategy. We got into extreme ownership, why brand consistency works like a bouquet of flowers, and why most B2B websites are designed like filing cabinets when they should be designed like storefronts.
CONNECT WITH MAX
🌐 Website: https://www.chutegerdeman.com/
💼 LinkedIn: https://www.linkedin.com/in/maxmiller614/
CONNECT WITH ANDY
🌐 Website: https://www.mmg.studio/
💼 LinkedIn: https://www.linkedin.com/in/mmgdesign/
📸 Instagram: https://www.instagram.com/mindfulmilligan/
TIMESTAMPS
00:00 - Intro
00:20 - How I explain what I actually do
01:20 - What Findlay and student-run agency work taught me
06:51 - The power follows the finger of blame
09:15 - The bouquet of flowers, why brand consistency breaks trust
15:49 - Getting laid off and starting MMG the same year
18:15 - Why we niched into healthcare and B2B
20:38 - Quantifying risk instead of avoiding it
25:25 - Why a website is a digital storefront
34:51 - The lead magnet philosophy, giving away what you could charge for
41:55 - Volunteering with AMA Columbus and no expectation of return
44:16 - Why Columbus Marketing Jobs exists
TEAM
🎙 Host // Max Miller: https://www.linkedin.com/in/maxmiller614/
🎥 Production // Chute Gerdeman: https://www.chutegerdeman.com/
🤝 Guest // Andy Milligan, MMG Studio: https://www.mmg.studio/
TEAM
🎙 Host // Andy Milligan: https://www.linkedin.com/in/mmgdesign/
🎥 Production // MMG Design: https://www.mmgdesign.net/