In conversation with the marketing team at Clearly Blue Digital, with Chitra from Adeptic Creative Labs.

Aishwarya, Snegha and Sakshi talk about marketing in their own words. This team is a very young team of enthusiastic, creative and passionate people who share -

• What attracted each one to the world of marketing

- Spontaneously and in the course of work

- Asking google, and finding out the why behind marketing

- did DM once and learned it formally at Clearly Blue

• Learning about marketing via home business and passion-driven careers

- learning patience when getting those followers

- being consistent

- engaging with followers, building your network

• Being consistent by

- Making genuine and valid connections in the online world

• Changes in marketing tools in the last 2 years, rise of automation
• Marketing in a B2B business, seeing outcomes is a while away unlike B2C
• Takes time for people to recognize a brand, how one presents their brand matters
• Quality is more important than quantity
• Tell the story of who you are as a business or product
• Building a portfolio of a business
• Challenges faced as a new marketing team
• Helping new companies get started with marketing
• Messages for aspiring marketeers
• Learning through experiences on the job
• Focus on the how
• Being consistent flexible and adaptable

This podcast is brought to you by Adeptic Creative Labs with support from the team at Clearly Blue Digital.

Write to us at podcasts@adepticlabs.com.

Follow us on LinkedIn at Adeptic Creative Labs and Clearly Blue Digital.