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Dive into the fundamentals of sound quality car audio with Luke Ouellet, founder of RW Soundworks and builder of award-winning competition vehicles. Luke's refreshingly honest approach cuts through industry myths to reveal what truly matters when creating exceptional car audio systems.

From his recent success at SVR to his philosophy on vehicle selection, Luke shares insights that will transform how you think about car audio. "I focus on the core values and pieces I'll never compromise in a sound quality build," he explains, highlighting why proper installation trumps fancy equipment every time.

The conversation explores critical but often overlooked aspects of SQ builds. Luke emphasizes that speaker placement is paramount: "Physics are physics—a $50 speaker in the correct location will sound a million times better than expensive speakers in poor locations." He debunks the myth that premium cables make a significant difference while stressing the dramatic impact of proper sound treatment, which can reduce audible distortion more than any piece of equipment ever will.

For those seeking professional installation, Luke offers valuable advice on identifying trustworthy experts. "When they have to repeatedly tell you their resume during the sales process, it's usually a big red flag," he warns, suggesting instead to look for genuine communication and strong word-of-mouth reputation.

Whether you're a DIY enthusiast or planning to hire a professional, this episode provides actionable wisdom to guide your sound quality journey. Luke's parting advice? "Stop and read. Understand audio as a fundamental piece before making decisions." Your ears—and wallet—will thank you.

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