The American Horse Council Marketing Alliance is giving $15,000 to teams of college students, and we want to tell you how students you know could get their share. Join us this week as we explore the AHC Marketing Alliance team challenge, before you buzz off, stay for our in depth Screwworm update.

HORSES IN THE MORNING Episode 3988 –Show Notes and Links:

• Your Hosts: Julie Broadway (President) and Emily Stearns (Health, Welfare, and Regulatory Affairs Liaison) of the American Horse Council
• Sponsors: Equestrian Directory, Absorbine
• Subscribe to the American Horse Council Podcast - Search American Horse Council Podcast on your podcast player.
• Guest: Jen Blanchard, Marketing Director for Zoetis
• AHC Marketing Alliance Team Challenge
• Screwworm State Resources Screwworm from AHC
• USDA APHIS
• Follow Horses In The Morning on Facebook
• Follow the American Horse Council on Facebook, Instagram and X (formerly Twitter)

Time Stamps:

• 04:06 - AHC Marketing Alliance Team Challenge
• 21:15 - Legislative/Regulatory Update, Screwworm

Delve into the shadowy world of unsanctioned "bush track" racing and the significant risks it poses to horse welfare, jockey safety, and the broader U.S. equine industry. Julie Broadway is joined by AHC Legislative Affairs specialist Amanda Kadilak and intern Aditri Singh to discuss their multi-year investigation into these illicit operations. Additionally, this month's legislative report explores how current trade policies and tariffs are directly impacting the economic landscape for horse owners and businesses.

HORSES IN THE MORNING Episode 3963 –Show Notes and Links:

• Your Hosts: Julie Broadway (President) and Emily Stearns (Health, Welfare, and Regulatory Affairs Liaison) of the American Horse Council
• Sponsors: Populous and SmartEquine
• Subscribe to the American Horse Council Podcast - Search American Horse Council Podcast on your podcast player.
• Guest: Amanda Kadilak, Government Affairs Liaison for the AHC
• Guest: Aditri Singh, Intern for AHC
• Follow Horses In The Morning on Facebook
• Follow the American Horse Council on Facebook, Instagram and X (formerly Twitter)

Time Stamps:

• 01:06 - Bush tracks explained
• 03:00 - Guest introductions
• 06:00 - Scale of bush tracks
• 08:24 - Research and legal gaps
• 12:16 - Disease spread and EIA
• 16:00 - Impact on sanctioned racing
• 19:01 - Agencies and strategy
• 22:19 - Enforcement examples
• 24:35 - Cultural and community angle
• 25:30 - What listeners can do
• 27:54 - Smart Equine sponsor + tariffs topic
• 31:36 - Hay and live horse trade
• 38:50 - Tariffs, prices, and wrap-up

Explore why measuring the horse industry’s economic impact is essential for advocacy, funding, and long-term growth. Learn what the AHC Economic Impact Study includes, why updated data is urgently needed, and how it helps position the industry alongside other major economic sectors. We also highlight how this work connects to broader American Horse Council Foundation initiatives and how you can get involved.

HORSES IN THE MORNING Episode 3943 –Show Notes and Links:

1. Your Hosts: Julie Broadway (President) and Emily Stearns (Health, Welfare, and Regulatory Affairs Liaison) of the American Horse Council
2. Sponsors: Markel Insurance, Equestrian Directory and ENSO Media Group
3. Subscribe to the American Horse Council Podcast - Search American Horse Council Podcast on your podcast player.
4. Follow Horses In The Morning on Facebook
5. Follow the American Horse Council on Facebook, Instagram and X (formerly Twitter)

Time Stamps:

1. 01:01 - Why the economic impact study matters
2. 04:11 - Markel Insurance sponsor
3. 05:00 - Why the industry needs a new study now
4. 08:00 - What the study measures (direct/indirect impact)
5. 10:00 - What’s not included; not a horse census
6. 13:52 - Other data sources and horse population gap
7. 17:12 - Who funds and manages the national study
8. 20:52 - State and custom breakout reports
9. 23:25 - Using data for policy and regulation
10. 29:37 - Timeline for the next national study
11. 31:53 - AHC Foundation and United Horse Coalition
12. 35:00 - Equine Welfare Data Collective and capacity issues
13. 38:07 - Other foundation programs and closing appeal