『Ageism Survival Guide』のカバーアート

Ageism Survival Guide

Ageism Survival Guide

著者: John Stech
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"Youth runs fast, but age knows the terrain."

Age discrimination and age bias are woven into the fabric of modern work culture, shaping decisions most people never see and too many experience firsthand. For millions of older workers, the message is subtle but unmistakable: you are no longer valued. This podcast exists to challenge that message, expose ageism in the workplace, confront the systems that perpetuate it, and reclaim the dignity, confidence, and career power that professionals over fifty have earned.

My name is John Stech. I spent my corporate career with four global automakers, working on five continents and witnessing ageism from both sides of the table. I have seen how organizations justify pushing out older workers, and I have seen the extraordinary value those same workers bring to teams, culture, and long-term success. After watching dozens of friends and former colleagues pushed out of their careers during 2025, I decided to do something about it. I started The Ageism Survival Guide.

This podcast tells the truth about what it feels like to be pushed aside, underestimated, or quietly removed from opportunities because of age. We explore the realities of layoffs, forced early retirement, workplace retaliation, severance negotiation, and the sidelining professionals over 50 endure. These are structural patterns rooted in corporate bias and a culture that worships youth while ignoring the wisdom, resilience, and strategic insight that only experience can produce.

Here, we talk openly about the shock of job loss, the grief that follows, and rebuilding self-respect after workplace discrimination. We examine how ageism damages identity, confidence, and financial stability, and offer tools to withstand it. You will learn strategies for navigating a job search over 50, optimizing your LinkedIn profile, exploring encore careers, and designing a career change over 50 that reflects your worth.

Corporations often label older employees as too expensive, too slow, or not adaptable enough. They are wrong. Years of crisis management, leadership, problem-solving, and lived experience create instincts that cannot be taught in a classroom or downloaded from a training module. The gut feelings developed over decades are not liabilities. They are competitive advantages.

The Ageism Survival Guide is your companion through the storm. Together, we expose the truth, rebuild what was broken, and create a better life on our own terms.


個人的成功 出世 就職活動 心理学 心理学・心の健康 社会科学 経済学 自己啓発 衛生・健康的な生活
エピソード
  • Should You Buy a Franchise After 50? What 4,000 Brands Reveal
    2026/09/02

    Thinking about buying a franchise as your second career after 50?

    One month ago we covered the basics of franchising, from what you actually buy to the real cost of franchise investment. In this follow up, promised expert Edith Wiseman, President of FRANdata, joins John Stech to share what 30 years of data on more than 4,000 franchise brands reveals about how to buy a franchise the right way.

    If you are exploring franchise opportunities, weighing owning a franchise versus starting a business from scratch, or trying to understand franchise due diligence, the FDD, and what it really takes to make owning a franchise business sustain your lifestyle, this conversation is for you.

    WHAT YOU WILL LEARN IN THIS EPISODE:

    • What FRANdata tracks across the franchise business landscape and why that data matters before you write a check
    • The truth about buying a franchise after 50 and how the owner operator model is winning again
    • How to read the Franchise Disclosure Document, including Item 7, Item 19, and Item 20, before you talk to a franchise sales rep
    • Real investment ranges to buy a franchise, from service concepts to food and retail, and how profitability really works
    • Franchise investment risks most first time buyers miss, from royalties on gross revenue to personal guarantees
    • How SBA lending and the FUND Score impact franchise financing in 2026
    • The due diligence checklist every second career buyer should follow

    CONNECT WITH OUR GUEST:

    Edith Wiseman on LinkedIn: https://www.linkedin.com/in/edith-wiseman-281b6b/

    FRANdata Homepage: https://frandata.com/

    CONNECT WITH AGEISM SURVIVAL GUIDE:

    Website: https://www.ageismsurvivalguide.com

    LinkedIn: https://www.linkedin.com/company/ageism-survival-guide

    Facebook: https://www.facebook.com/ageismsurvivalguide

    Instagram: https://www.instagram.com/ageismsurvivalguide/

    ABOUT THIS CHANNEL:

    Ageism Survival Guide helps professionals over 50 navigate corporate ageism, job loss, and second career strategy. From job search and LinkedIn optimization to encore careers and franchise business education, we provide practical, data driven guidance for experienced workers ready to rise. We also offer resume writing and LinkedIn profile optimization services. Youth runs fast, but age knows the terrain.

    If this helped, please subscribe, leave a comment with your biggest franchising question for Edith, and share this with someone considering buying a franchise.

    This content is for educational purposes and is not financial, legal, or investment advice. Always consult a qualified franchise attorney and financial advisor and review the full FDD before making an investment decision.

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    40 分
  • Networking After 50: Your One Asset for Your Next Job or Your First Customer
    2026/08/27

    Over 50 and still hitting Apply on job boards? You are playing a game that was not designed for you to win.

    In this episode of the Ageism Survival Guide, we break down what networking actually is, why it matters more after 50 than at any other point in your career, and how to do it in a way that feels natural, respectful, and effective.

    Here is the truth. After 50, your resume gets filtered. Your network gets you seen. The hidden job market is real, with most opportunities filled through relationships before they ever hit a job board. And if you are thinking about starting a business or franchise, that same network becomes your first customers, your first referrals, and your fastest path to revenue.

    Your network is not a backup plan. It is the most valuable asset you have built in 30 years. Whether you want your next paycheck or your first customer, this is how you get your access back.

    RESOURCES AND LINKS:

    Homepage: https://www.ageismsurvivalguide.com

    Services: Resume and LinkedIn Optimization plus 1:1 Coaching: https://www.ageismsurvivalguide.com/services

    LinkedIn Company Page: https://www.linkedin.com/company/ageism-survival-guide

    My Personal LinkedIn: https://www.linkedin.com/in/john-stech-drive-electric/

    ABOUT THIS CHANNEL: The Ageism Survival Guide helps professionals over 50 navigate layoffs, age bias, and the new job market with practical strategies for job search, LinkedIn, networking, and encore careers including franchising. Hosted by John Stech.

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    13 分
  • Laid Off at 50: From Corporate Crash to Owning a Business
    2026/08/19

    From Corporate Layoff to Entrepreneur: Jeff Ford's Story of Reinvention After 50

    When Suzuki packed up and left the United States in 2009, Jeff Ford lost more than a job. He lost the career he had spent 27 years building. The layoff arrived on April Fool's Day, and the timing made it feel crueler than it already was. "Traumatic, to say the least," he says.

    In this episode of the Ageism Survival Guide, John Stech sits down with Jeff Ford, a former automotive colleague turned entrepreneur out of necessity. Jeff spent nearly three decades in the auto industry, and then, in the middle of the global financial crisis, his company folded and returned to Japan. Suddenly he was a single parent with two children and no income, knocking on doors for six months while every door in the automotive industry stayed closed.

    Then Jeff did something he never planned to do. He became an entrepreneur.

    This conversation touches on every point of what starting your own business actually requires, told by someone who lived every hard lesson:

    • The trauma of losing a corporate job, and the brutal reality of not finding a new one
    • Deciding to become an entrepreneur when you have been pushed into a corner
    • Choosing the right type of business, and why Jeff started with pools before pursuing his real passion, landscaping
    • Assuring your financial runway, and why "if you are short on cash, it is only a matter of time before you shut down"
    • Funding the business, including how Jeff borrowed against his 401k and created an S corp
    • Managing people, and why "loyalty trumps competency sometimes"
    • Learning to be the person where the buck stops, even when it means loading up the truck and doing the work yourself

    Jeff grew his pool business from a single customer to more than 200, then sold his routes and moved onto new adventures. He even spent time in Africa on a trip to coach young entrepreneurs there. Along the way he learned that in your own business, "you do not own the business, the business owns you," and that no job can ever be too good for you to do.

    If you are over 50 and wondering whether entrepreneurship could be your next chapter, this episode is for you.

    Connect with Jeff Ford: https://www.linkedin.com/in/jeffkford/

    Books Jeff recommends as you decide whether entrepreneurship is right for you:

    1. "Don't Waste Your Life" by John Piper: https://www.desiringgod.org/books/dont-waste-your-life
    2. "Beginner's Pluck" by Liz Bohannon: https://www.lizbohannon.co/book
    3. “The Intentional Legacy” by David McAlvany: https://davidmcalvany.com/product/the-intentional-legacy-book/

    Resources:

    Ageism Survival Guide homepage: https://www.ageismsurvivalguide.com

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    32 分
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