『Ad Age Marketer's Brief』のカバーアート

Ad Age Marketer's Brief

Ad Age Marketer's Brief

著者： E.J. Schultz & Adrianne Pasquarelli
無料で聴く

このコンテンツについて

 Actionable marketing strategies and insights from the leaders steering the world’s most influential brands.2019 マーケティング マーケティング・セールス 政治・政府 経済学
エピソード
  • How to create loyal Gen Z connections, with Hinge CMO

    How to create loyal Gen Z connections, with Hinge CMO
    2025/08/27

    Jackie Jantos, Hinge’s president and CMO, shares tips for winning with Gen Z and how Hinge has been able to see growth when other dating apps are seeing declines
    続きを読む 一部表示
    25 分
  • How CVS Media Exchange connects health-focused shoppers with the right brands

    How CVS Media Exchange connects health-focused shoppers with the right brands
    2025/08/25

    In Ad Age’s Marketer’s Brief podcast, CMX’s Parbinder Dhariwal shares how CVS connects brands with health-focused shoppers to drive growth.
    続きを読む 一部表示
    15 分
  • 2025 marketing trends: AI, experiential and Walton Goggins, with Tim Nudd

    2025 marketing trends: AI, experiential and Walton Goggins, with Tim Nudd
    2025/08/20

    Ad Age Creativity Editor Tim Nudd reveals the creativity trends of 2025 so far, including the impact of AI on brand marketing, the resurgence of experiential activations and the secret to an effective modern Super Bowl campaign.

    Plus, data reveals the impact of AI search on brand's website visits—some categories are seeing a lift while others are staying flat. Dig deeper into the differentiators. And E.l.f. Cosmetics finds itself the latest subject of consumer scrutiny after partnering with controversial comedian Matt Rife. Find out where experts are saying the brand went wrong.

    Dig deeper on the topics mentioned in this week's episode:

    ~Tim's list of the top ads of 2025 so far

    ~Coca-Cola's AI-generated holiday campaign

    ~Google's not-so-good Olympics AI ad

    ~Walton Goggins' Doritos porn spoof

    ~Apply to join Ad Age's Small Agency Network

    ~Keep track of agency account reviews here
    続きを読む 一部表示
    25 分
まだレビューはありません