In this episode of Abundant Energy, host Todd Thomas speaks with Stephanie Pierucci and Angela Costa about why breakthrough ideas in clean energy, AI infrastructure, sustainability and circular systems need more than innovation they need clear, human storytelling.

The conversation explores how companies, founders and mission-driven leaders can communicate complex topics like renewable energy, waste diversion, carbon-negative infrastructure, data centers, public trust and community impact in a way people can understand, believe and repeat.

• (00:00:00) - Abundant Energy: The Future of AI and Energy
• (00:00:50) - Fooled by Story: Stephanie Perucci and Angela Costa Sam
• (00:01:54) - The Role of Storytelling in Clean Energy
• (00:04:15) - What Is the Difference Between a Book and a Brand?
• (00:05:45) - Bookmark Marketing: Social Media and Physical Book Sales
• (00:07:25) - What Makes a Thinkership Campaign Human?
• (00:10:08) - A Powerful Story: Recruiting and Retaining Talent
• (00:12:05) - Establishing Authority Through Communication
• (00:13:45) - How Long-Form Content Can Help Your Communication Strategy?
• (00:18:49) - Bookmark Review: Business Books
• (00:22:31) - Abundant Energy: The Future of Energy, Infrastructure
• (00:23:06) - Communication as an Infrastructure for Innovation
• (00:31:00) - How to Market a Book to a Specific Audience
• (00:33:54) - Follow Up to Mortal Moral Freedom
• (00:34:50) - What Does It Take to Turn a Mission Driven Message Into a
• (00:36:56) - How To Write a Timeless Story
• (00:40:58) - Starchving for Innovation: The Fifth Book
• (00:44:11) - Woodchuck: The Story of the Cleaner Planet