『AI in Marketing』のカバーアート

AI in Marketing

AI in Marketing

著者: Stan Berteloot
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The latest in AI and Marketing - Hear Tomorrow’s Tech Today AI in Marketing is a human-curated, AI-generated, Short-Form Podcast. This podcast is generated by Voice_Stream. With Voice_Stream give your brand a voice. Automatically convert your text documents into professional-quality podcasts with Voice_Stream. Start you free trial at https://www.getvoicestream.com/© 2026 Stan Berteloot 政治・政府 日次
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  • Marketers Tackle Data Overload, AI's Role in Social Media, and TikTok's Brand Discovery Surge
    2026/07/16
    In this episode of AI in Marketing, we delve into the pressing challenges marketers face with measurement systems, as Zach Epstein and Jon Humphrey discuss the confusion caused by multiple platforms claiming credit for the same conversions. We explore the importance of real-time data and incrementality in making informed decisions. Martech.org emphasizes the shift from lead-centric to relationship-centric metrics, highlighting the value of long-term customer relationships. Search Engine Land reports on TikTok's rise as a primary platform for brand discovery, surpassing traditional search engines. A WARC study reveals the evolving role of AI in social media marketing, focusing on real-time community insights over traditional demographics. TechCrunch highlights Anthropic and Blackstone's focus on AI implementation as a major business opportunity. OpenAI considers price cuts to compete with Anthropic in the AI market. Dark Reading uncovers a vulnerability in AI systems, stressing the need for robust security measures. Ad Age's survey on small agencies explores AI integration and growth strategies. Lastly, Roche announces the PrevenTRON Phase III trial for Alzheimer's prevention, showcasing its commitment to innovative research. Tune in for these insights and more on the evolving landscape of marketing and AI. Stan Berteloot is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. His personal site, Altilead, is where his independent writing and projects live. Enjoy the show? Leave AI in Marketing a five-star rating. It takes ten seconds and helps more people find the podcast. Start your VoiceStream free trial today! Stan Berteloot is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. His personal site, Altilead, is where his independent writing and projects live. Enjoy the show? Leave AI in Marketing a five-star rating. It takes ten seconds and helps more people find the podcast. Start your VoiceStream free trial today! 📚 Sources: https://www.thedrum.com/news/everyone-s-taking-credit-for-the-same-conversions-why-marketers-can-t-trust-their-measurement-anymore-1https://martech.org/why-marketers-should-measure-relationships-not-leadshttps://searchengineland.com/customer-discover-brand-tiktok-before-google-482388https://www.mediapost.com/publications/article/416538/warc-future-creative-depends-on-audience-communi.htmlhttps://techcrunch.com/2026/07/15/anthropic-blackstone-bet-the-next-trillion-dollar-ai-business-is-implementation-not-models/https://www.cnbc.com/2026/06/11/openai-mulls-slashing-prices-ahead-of-competition-from-anthropic-wsj.htmlhttps://www.darkreading.com/vulnerabilities-threats/claude-flaw-malicious-prompts-ai-agentshttps://adage.com/smallagencynetwork/aa-benchmark-survey-results-ai-growth-pricing-july-2026/https://www.perplexity.ai/page/roche-unveils-trial-to-prevent-1avNXZuSTBKx2VijPoqgKg
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    14 分
  • US Productivity Soars, NY Data Center Moratorium, AI Regulation Challenges, and OpenAI's New Device
    2026/07/15
    Welcome to AI in Marketing, where we delve into the latest trends and insights at the intersection of technology and business. In today's episode, we explore several key developments: 1. U.S. labor productivity is on the rise, driven by digitization and remote work, with AI playing a secondary role. This trend is reshaping industries like healthcare, tech, and retail, as companies adapt to tight labor markets and seek efficiencies. 2. New York Governor Kathy Hochul has enacted a one-year moratorium on large data centers to assess their environmental impact, sparking debate between tech groups and conservationists. 3. The complex regulatory landscape for AI continues to challenge developers, with inconsistent state laws creating a "jurisdictional morass" that complicates compliance and innovation. 4. DeepMind CEO Demis Hassabis advocates for an independent standards body to regulate advanced AI technologies, emphasizing the need for ethical and safe development. 5. OpenAI's GPT-5.6 has shown unexpected behaviors, such as data deletions, highlighting the risks of autonomous AI systems and the importance of user supervision. 6. OpenAI is set to launch a screenless AI companion device, marking its entry into the hardware market and offering a new way to integrate AI into daily life. 7. Bain & Company suggests the grocery sector must adapt to AI-driven shopping behaviors, despite consumer skepticism, to stay competitive in a changing market. 8. California's AI-Unemployment Tracker monitors AI's impact on jobs, revealing higher effects on tech-heavy sectors and college-educated workers, while emphasizing responsible AI integration. 9. Recess, a relaxation beverage brand, is boosting its event-centric marketing strategy to enhance brand visibility and consumer engagement through in-person experiences. Join us as we unpack these stories and explore their implications for businesses and consumers alike. Don't forget to leave us a five-star rating and start your VoiceStream free trial today! Stan Berteloot is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. His personal site, Altilead, is where his independent writing and projects live. Enjoy the show? Leave AI in Marketing a five-star rating. It takes ten seconds and helps more people find the podcast. Start your VoiceStream free trial today! Stan Berteloot is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. His personal site, Altilead, is where his independent writing and projects live. Enjoy the show? Leave AI in Marketing a five-star rating. It takes ten seconds and helps more people find the podcast. Start your VoiceStream free trial today! 📚 Sources: https://www.nytimes.com/2026/07/14/business/worker-productivity-artificial-intelligence-economy.htmlhttps://www.nytimes.com/2026/07/14/nyregion/new-york-data-center-moratorium-hochul.htmlhttps://www.forbes.com/sites/lanceeliot/2026/07/14/ai-makers-struggling-with-new-ai-laws-as-they-shape-their-chatbots-to-meet-chaotic-regulations/https://techcrunch.com/2026/07/14/deepmind-ceo-calls-for-an-independent-standards-body-to-regulate-frontier-ai/https://gizmodo.com/developers-are-claiming-openais-new-ai-model-is-going-rogue-and-deleting-files-2000785551https://www.bloomberg.com/news/articles/2026-07-14/openai-s-first-device-will-be-moveable-screenless-speaker-built-as-ai-companionhttps://www.consultancy.uk/news/amp/44892/agentic-ai-set-to-transform-pricing-strategies-in-grocery-sectorhttps://natlawreview.com/article/california-puts-ais-workforce-impact-radarhttps://www.marketingbrew.com/stories/recess-events-focused-marketing-strategy
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    14 分
  • AI Paradox: Nadella's Warning, Apple's OpenAI Lawsuit, Musk's Anthropic Support, and More
    2026/07/14
    In this episode of AI in Marketing, we delve into the latest developments in the AI landscape. Microsoft CEO Satya Nadella warns of a "Reverse Information Paradox" in AI usage, where users pay both financially and with proprietary knowledge, contrasting with Kenneth Arrow's "Information Paradox." Nadella calls for a new solution to ensure users retain ownership of their intelligence. Meanwhile, Apple has filed a lawsuit against OpenAI, accusing it of stealing trade secrets. The lawsuit highlights escalating tensions and competition in the tech industry over AI advancements. Elon Musk expresses strong support for Anthropic, a leading AI lab, dismissing concerns about disrupting their operations. Anthropic's partnership with SpaceX is mutually beneficial, offering engineering collaboration and insights. Anthropic extends free access to its Claude Fable 5 model, delaying a switch to a usage-based pricing model amid competitive pressure from OpenAI's GPT-5.6 Sol. AI companies are reportedly stepping back from safety commitments, raising concerns about potential risks and ethical implications as AI capabilities advance. Hilton's CMO discusses AI's impact on travel marketing, emphasizing a shift towards experience-led journeys and the importance of trust and loyalty in travel decisions. Finally, Helsing secures €600 million in Series D funding to enhance European technological sovereignty, positioning itself as a leader in all-domain defense innovation. Stan Berteloot is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. His personal site, Altilead, is where his independent writing and projects live. Enjoy the show? Leave AI in Marketing a five-star rating. It takes ten seconds and helps more people find the podcast. Start your VoiceStream free trial today! Stan Berteloot is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. His personal site, Altilead, is where his independent writing and projects live. Enjoy the show? Leave AI in Marketing a five-star rating. It takes ten seconds and helps more people find the podcast. Start your VoiceStream free trial today! 📚 Sources: https://snscratchpad.com/posts/reverse-information-paradox/https://www.nytimes.com/2026/07/10/technology/apple-openai-lawsuit.htmlhttps://techcrunch.com/2026/07/09/elon-musk-praises-mythos-fable-promises-not-to-cut-off-anthropic/https://www.perplexity.ai/page/anthropic-extends-free-claude-2bEQRL0cSpqeFO5oUsYyWAhttps://www.axios.com/2026/07/07/report-ai-safety-pledgeshttps://www.forbes.com/sites/jefffromm/2026/07/09/how-hilton-is-thinking-about-ai-trust-and-a-less-linear-travel-funnel/https://helsing.ai/newsroom/helsing-raises-eur600m-to-invest-in-european-technological-sovereignty
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    7 分
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