In this episode of AI for Mompreneurs, host Samantha Welch—homeschooling mom of 3 and values-led entrepreneur—sits down with Emily Collins, a fellow homeschool and unschooling mom of four, to talk about building a business that doesn’t compete with your family life—but flows from it.

If you’re an overwhelmed mom trying to balance your home, kids, and business (and constantly wondering if something’s got to give), this episode is a breath of fresh air. Emily shares how she co-leads a successful coaching and mastermind business while homeschooling her kids, waking up at 4:30 a.m. for peace, and using tools like Notion and ChatGPT to create scalable systems that don’t require her constant oversight.

They also discuss:

• What it really looks like to set boundaries in business as a mom

• How to define and live by your family values (and how that simplifies every decision)

• Why AI tools like ChatGPT aren’t just for tech people—and how Emily uses them to build systems that scale

• What it looks like to balance entrepreneurship and motherhood without burning out

• How Emily’s mastermind business started organically—and sold out twice

Whether you’re just starting out, stuck in survival mode, or trying to grow a business with intention, this episode will help you rethink what’s possible when your business is rooted in your values—not just the latest strategy or trend.

This podcast is for:
Moms building a business in the margins of nap time, homeschool, or real life
Mamas tired of doing it the hard way
Moms looking for clarity, boundaries, and smart tools (like AI!) to finally carry some of the mental load
Moms who love their kids and want something that’s theirs
Moms who value sustainability, intention, and growth without hustle

Keywords:
family-centered business for moms, simplify business with AI, mompreneur burnout, homeschool mom entrepreneur, how to use AI for business, using ChatGPT as a mom, Notion for mompreneurs, decision fatigue, setting business boundaries, overwhelmed mom in business, mom-owned mastermind, work from home homeschool mom, creating scalable systems, AI for overwhelmed moms

Mentioned in this episode:

• Emily’s personal site: https://emilycollins.com

  Instagram @heyemilycollins

• High Vibe CEO Mama podcast

• Samantha’s 1:1 AI Assistant Training Program

• Samantha’s podcast: AI for Mompreneurs – Helping moms use AI to reduce mental load, create systems that actually work, and reclaim their time.

In this episode, I share a behind-the-scenes look at how I used ChatGPT to update my photography website and respond to podcast pitch emails—all before heading into town. You’ll hear exactly how I trained my assistant to do the heavy lifting when it comes to SEO, alt text, email responses, and more.

5 Practical Takeaways:

• Use AI to write SEO-rich descriptions and alt text for your website—just feed it your location, offer, and audience.

• Let AI handle tasks you’d normally outsource (like writing meta tags or crafting outreach replies).

• A trained AI assistant can evaluate guest pitches based on your values and goals.

• You don’t need to sound like yourself in SEO copy—just make it Google-friendly.

• AI can save you hours of mental load once it’s trained to think like you.

Resources Mentioned:

• Book a free AI Assistant Chat

• AI for Mompreneurs Podcast Homepage

AI for mompreneurs, overwhelmed mom, simplify business, decision fatigue, podcast guest pitches, website SEO with AI

Ever feel like AI is making you more overwhelmed instead of helping? You’re not alone.

In this episode, I’m breaking down the subtle shift when AI becomes a distraction instead of a solution—and how to flip that back into clarity.

Takeaways:

• How to tell when AI is adding to your mental load

• 3 root causes behind using AI as a distraction

• Why perfectionism and avoidance sneak in through AI tools

• Simple steps to reset and use AI the right way

• A peek into how my assistant helps me actually get things done

🎧 Listen in + learn how to make AI work for you.

🔗 Resources:

• My 1:1 AI Assistant Training Program

AI for mompreneurs, overwhelmed mom, simplify business, decision fatigue, using AI well

Feel awkward asking for testimonials? You're not alone. In this episode, Samantha shares why client stories are your most powerful sales tool—and how AI can help you turn one simple testimony into a full suite of authentic marketing.

Takeaways:

• Why real testimonials build more trust than polished marketing copy

• A simple 3-question framework to get great client feedback

• How to use ChatGPT to repurpose testimonials into captions, quotes, and content

• The importance of training your AI assistant to understand your ideal client

• Why giving away your program (strategically!) can be a smart marketing move

→⁠

→ Work with Samantha 1:1: AI Assistant Training Program

Keywords:testimonials that sell, AI for mompreneurs, simplify business, overwhelmed moms, social proof marketing, boundaries in business, decision fatigue

Ever wonder how AI could help you outside of business? In this raw and personal episode, Samantha shares how she used ChatGPT to research an heirloom rose on her property and why it reminded her just how powerful (and personal) this tool can be.

Takeaways:

• AI isn’t just for business—it can help you explore your interests.

• Use advanced tools like web browsing to deepen research.

• Always verify facts! AI is helpful, but not always perfect.

• Use AI to offload mental clutter and chase curiosity again.

• You don’t have to lose your voice to gain clarity.

Follow Samantha on Instagram

Keywords: AI for mompreneurs, overwhelmed mom, simplify business, decision fatigue, boundaries in business, AI research tools

Do you ever feel like you’re chasing one good idea after another... and still spinning your wheels? In this raw, honest episode, I’m opening up about something I struggle with constantly: the pressure to do all the things — in business, at home, in motherhood, and even on that never-ending Pinterest board.

We’re talking about shiny object syndrome — but not just as a distraction, as a symptom of fear. The fear that you’re not enough. That someone else is doing it better. That maybe if you just tweak the funnel or revamp your website again, things will finally click.

But here’s what I think: doing everything is costing you the one thing that matters most — peace.

Inside this episode, I share:

• Why I believe shiny object syndrome is rooted in fear — not just distraction

• How I’m learning to say no to good things so I can say yes to what truly moves the needle

• The guardrails and systems that help me stay focused (especially when willpower runs out)

• How my trained AI assistant became a values-based accountability partner — and the one question it helps me ask every time a new idea pops up

If you’ve ever felt scattered or stuck in constant rethinking, this episode will help you reset, realign, and give yourself permission to build slow, intentional momentum.

💬 Want your own trained AI assistant that reflects your values and helps you stay grounded in what matters?
Book a free coffee chat with me here: https://samantha-welch.pixieset.com/booking/chat

What does it actually look like to use AI in your real, everyday life—not just in theory? In this episode, Samantha pulls back the curtain and walks you through a totally normal day in her life, showing how she weaves AI into her rhythm from 4 AM brain dumps to Scripture study, client emails, photo editing, garden help, and emotional decision-making. If you've ever wondered how to make AI feel human, this episode is the honest, encouraging look behind the scenes you need. No hustle. No fluff. Just tools that support real life.

You'll hear:

• How Samantha uses AI to do a brain dump, sort her day, and support hormone-aware planning

• Why AI has become part of her Bible study routine (without replacing the Holy Spirit)

• How she edits photography sessions in hours instead of weeks

• Her favorite ways to use reminders, voice commands, and visual ID tools

• A clear invitation to train your AI, so it truly thinks like you

Resources Mentioned:

• Book your own AI Assistant setup

• Aftershoot AI for photo culling

• Imagen AI for editing

Ready to finally simplify your marketing without trying to show up everywhere at once?

In this powerful bonus episode, I bring back Cienna Kopischke—a Christian sales coach and marketing strategist—for a real talk about how to choose the right platform for your season of life, optimize your presence, and market your offers without burning out. Whether you’re using Instagram, LinkedIn, or podcasting, this conversation is packed with practical steps and heart-centered strategy that you can actually follow as a busy mompreneur.

Cienna Kopischke breaks down:

• How to choose the best platform based on your lifestyle and goals

• The difference between visibility and marketing (and why both matter)

• Why LinkedIn might secretly be your best friend

• The step-by-step strategy she teaches for selling in a way that’s ethical, effective, and not sleazy

• Her powerful take on integrity, honesty, and showing up with clarity

We don’t dive deep into AI in this episode, but everything Cienna teaches can be amplified when paired with the systems and support of a well-trained AI assistant. If you’re feeling overwhelmed with marketing or unsure what’s actually worth your time—this one’s a must-listen.

• 🎥 Cienna’s YouTube Video: Soft Selling vs. Hard Selling on Instagram Stories

• 🌐 Connect with Cienna at ciennakopischke.com

• Connect with me at Instagram.com/wp_samanthawelch