ADSN RUNDOWN | How Creators Took Over The Open Web
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Daniel and JB are back for the ADSN rundown and this week's theme is clear: the creator economy just became the main economy. They kick off with Orin John showing that creators can now link Instagram, TikTok, and YouTube to Google Search Console — the first real step in creators becoming the new publishers. Then they break down YouTube doubling its monetization requirements and X relaunching its creator program, both cracking down on faceless AI channels. The message from every platform is the same: original content from verified creators wins, everything else is getting squeezed out.
From there, Ari Seifer raises the white flag on the open web (it's dead, the walled gardens won), SpaceX's Starlink subscription flywheel reveals a $30B free cash flow path that should make every social network rethink its business model, and Satya Nadella says LinkedIn is merging four job titles into one — though LinkedIn employees in the comments aren't so sure. JB rebuilds his Situation Game with Claude and reports vibe coding has gotten dramatically better in just two months. They close with Primary Posts: Corgi's internal "Yapper Leaderboard" for team posting, and John Palmer's take that the most underrated hire right now is the "senior idea guy" — because with AI making execution easy, knowing what to build is the real bottleneck.
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