The damage from your Q1 goal doesn't show up until Q3, on someone else's dashboard, after the person who flagged it got fired.

Part 2 of the Outcome Trap series. Brian and Om argue why you can't see the trap from inside it: second-order effects land too late to trace, the people who spot trouble get removed, and the truth fractures across team dashboards until nobody owns the whole picture. By the end you'll have questions to ask before any number you set quietly destroys the business.

Listen or watch as we discuss and debate:

• Why Goodhart's Law turns every new leading indicator into another surface to game
• How Sears split into 40 competing units and imploded while every department hit its OKRs
• The Wells Fargo whistleblower fired for 'tardiness' eight days after calling the ethics hotline
• Why Deming's 1986 warning to eliminate numerical goals got ignored for forty years
• Two questions to ask before setting any target

If you've ever been in a company where every conceivable metric was green while the business slowly bleed out, this podcast is for you!.

#OKRs #Deming #GoodhartsLaw

W. Edwards Deming (Out of the Crisis, The New Economics), Goodhart's Law, Peter Senge The Fifth Discipline, The People's Republic of Walmart, Sears (Eddie Lampert), Wells Fargo (Bill Bado), Frances Haugen Facebook testimony, Careless People by Sarah Wynn-Williams

LINKS
YouTube: https://youtu.be/BuWgxH8VpRI
Spotify: https://open.spotify.com/show/362QvYORmtZRKAeTAE57v3
Apple: https://podcasts.apple.com/us/podcast/agile-podcast/id1568557596

INTRO MUSIC
Toronto Is My Beat
By Whitewolf (Source: https://ccmixter.org/files/whitewolf225/60181)
CC BY 4.0 DEED (https://creativecommons.org/licenses/by/4.0/deed.en)