A Smut Writing Competition for Brawny
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A Smut Writing Competition for Brawny
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FYI: This episode was recorded before we rebranded from Obedient to Semiserious.
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If you love mess, you're gonna love this week's new episode of "Can They Brand That?" where the strongest paper towel brand meets the strongest 20-minute improvised brainstorm. That's right, Brawny stans, Semiserious founders Allie and Lyndsay spilled their brains—and Brawny man fantasies—all over the place just for you (and also because they knew there was a 3-ply on standby). From pickup lines to Mr. Clean folklore to Queer Eye for the Brawny Guy, this episode never throws in the towel on trying to infuse some modern humor and life into the legacy brand.
Watch us make like a paper towel and be on a roll (wow hilarious): https://youtu.be/MM8qQs9ZmZA
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As the world's first humor branding agency, Semiserious has worked its magic for industry darlings like Clif Bar, Native, Waterboy, Blue Bunny, Yogi Tea, JOI, Alleyoop, The University of Chicago, Hilton, and Pie. But they would never brag about it in their episode description.