UPDATE SINCE ORIGINALLY AIRING: Flaus was just named one of Oprah’s Favorite Things!

Original air date: May 23, 2024

I like a good founder story, and I LOVE a good founder story that ends with a deal on Shark Tank! Samantha Coxe is a former lawyer who heard the call of entrepreneurship after being shamed by her dentist. She went on to create Flaus, the first electric flosser on the market and now she practically skips to the dentist's office to show off her pearly whites and her healthy gums, and she believes everyone should have this experience.

Use the code SAM20 at checkout for 20% off!

WE COVERED:

• Leaving her career in Big Law to bring her aha moment to life
• How toothbrushes have had their moment and it's time to make room for floss-it's actually even more important than brushing
• How she reimagined flossing make it sustainable, accessible, and even chic
• The environmental impact of using string floss-ew. For an on-point dental cliché- once you know, you can't put that toothpaste back in the tube
• Busting through the ableist mindset that prevents access to entire product categories by an able-bodied community

RESOURCES:

GoFlaus.com

@goflaus

Big news: I wrote a book! Tuning Up: A Healthy Tweak-A-Week For Your Journey on the Highway To Well is available now! Check it out here.

Want more goodies? Get a weekly dose of wellness wisdom in your inbox, subscribe to the All Too Well newsletter. It's free!

Follow: @alltoowellbyerica

Work: www.ericahuss.com