
9: What to do when plans don't go to plan with Kirsty Bennett
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This week I am joined by special guest National Associate Director at The LKB Agency, Kirsty Bennett.
I have known Kirsty for close to 10 years and she recently joined LKB to lead our projects and team. She is one of the calmest and best communicators I know and there is no one I would rather have by my side in a crisis than Kirsty!
In this episode, Kirsty joins me to talk about what to do when plans go wrong, including sharing a real life scenario and what she did to manage the crisis as it unfolded.
Whether your business is just starting out or a global giant, you are not immune to crises or serious issues. Sometimes (hello COVID-19!) we have no control over the circumstances so being prepared and knowing who and what your plan is when you’re under pressure, is not a nice to have. It is a necessity for anyone in business.
We talk about:
- Why it is more essential than ever to have a crisis plan prepared whatever stage you are at in business
- What’s in a crisis plan? The simple 5 stages of a crisis and what you need to prepare for each
- What is expected of you as a spokesperson in a crisis and how to prepare
- Helping your team in a crisis and why communicating internally is as important as externally
- Managing media scrutiny and the message
- The crucial first hour: Kirsty shares a real life scenario of an environmental crisis and what she did in the first hour to bring the crisis under control.
You can find out more about Kirsty at The LKB Agency and follow us @the_lkbagency and @the_Calmcommunicator for more tips and support.
Don’t forget next week I will be workshopping one of your communication challenges and you still have time to send one in. I will randomly select a question in the next few days so jump in quick and send me a message at www.calmcommunication.com.au/contact with your communication challenge!