83 - AI Book Marketing and Amplifying Your Authentic Voice with Melissa Storm from Novel Publicity
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83 - AI Book Marketing and Amplifying Your Authentic Voice with Melissa Storm from Novel Publicity
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In this episode of Brave New Bookshelf, hosts Steph Pajonas and Danica Favorite sit down with bestselling author and CEO of Novel Publicity, Melissa Storm, to explore her fascinating transition from an AI skeptic to a pioneering AI tool creator. Melissa shares how she deconstructed her fifteen years of copywriting expertise to build her signature "Manuscript to Marketing" tool, while also discussing how she trains custom AI personas to preserve her authentic voice. From using AI as an assistive technology for neurodivergence and aphantasia to leveraging the "clunky is sexy" approach for modern Meta advertising, Melissa discusses using technology to amplify—rather than replace—your humanity. Visit our website https://bravenewbookshelf.com to view the full episode notes, links and apps mentioned in the episode, and the full transcript.