Most business owners focus on profit—but profit alone doesn't make a business valuable.

In this episode of The Idaho Business Podcast, Spencer sits down with Marc Spear, founder of XSpearience, to break down what actually drives business value—and why most owners are overlooking it.

With nearly 30 years of executive leadership and entrepreneurial experience, Marc shares why up to 80% of a company's true value comes from intangibles like leadership, trust, communication, and team performance.

They dive into:

• The difference between building profit and building value
• The hidden factors that make or break a business
• Why trust is lost in organizations—and how to rebuild it
• Where most managers fall short (and how to fix it)
• How to shift from a "career grind" to a "career adventure" mindset

If you're building a business and want it to be stronger, more scalable, and actually worth something long-term, this episode will challenge how you think about leadership and growth.

Check Mark our here: https://xspearience.com/

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