Jamie Knight sits down with Top Denham Springs/Baton Rouge Agent Amanda Lass. Amadna shares her journey from criminal justice to top real estate agent, emphasizing the power of social media, building trust through proximity, and setting client expectations to succeed in a competitive market. Amanda has had MASSIVE success by posting consistently on Facebook. She explains her simple strategy. What to post? When to post? Frequency?

Connect with Amanda Lass on Facebook: https://www.facebook.com/amanda.a.lass

Connect with Amanda Lass: 📱 Instagram: https://www.instagram.com/amanda_lass_realtor/

Hop on a call with Jamie: www.Calendly.com/JamieKnight

Follow The POD On Instagram: https://www.Instagram.com/REALSOUTHAGENTS

Follow The POD On YouTube: www.YouTube.com/@REALSOUTHAGENTS

How REAL Looks In Louisiana: https://youtu.be/x8N8qJB9ES8?si=EujYhrH6YDKVsPDN

Key Topics

Amanda Lass's background and transition into real estate

Social media strategies for real estate success

Building trust through proximity and social proof

Client relationship management and referral cultivation

Setting realistic market expectations with clients

Using Facebook highlights and stories effectively

Balancing personal life and professional branding on social media

Adapting to market challenges and market-specific strategies

Chapters

00:00 Introduction and Amanda's background

01:07 Transition from criminal justice to real estate

02:43 Building trust through proximity and social media

04:44 Early days and growth in real estate volume

05:44 Using social media to showcase active work

07:14 Cultivating referral relationships with past clients

08:36 Using Facebook for client engagement and trust

11:40 Content strategy and posting tips

13:34 Balancing personal and professional social media presence

16:43 Market expectations and client education

20:14 Setting realistic market and listing expectations

23:36 Handling competitive and challenging listings

27:22 Using Facebook highlights to attract new clients

30:21 Staying positive and consistent in a slow market

31:49 Encouragement for struggling agents

33:52 Final advice: consistency and persistence

Keywords

real estate, social media, client trust, referral business, market expectations, Louisiana real estate, Facebook strategy, real estate tips, agent success, community building, Real Broker Louisiana, Real Broker Lafayette