In this episode of Simply Hospitality, we speak to Mike Anderson about the Source Trade Show in Exeter and the brand new Source Roadshow launching in Somerset. Mike shares what visitors can expect, why in-person trade shows remain so valuable, and how exhibitors and buyers alike can get the most out of attending.

What We Cover:

The history of the Source Trade Show and its role in bringing together producers, suppliers and hospitality buyers from across the South West.

Why face-to-face events still matter in a digital world and how they help operators cut through the noise.

What makes the show unique: 200 exhibitors, artisan producers, service providers and opportunities to taste, trial and test new products.

The launch of the Source Roadshow at the Bath & West Showground and what it offers to Somerset’s food and drink businesses.

Practical advice on visiting a trade show: how to plan your visit, how to network naturally, and why it’s worth going with an open mind rather than a hard sales agenda.

How one good connection or new supplier can make an entire visit worthwhile.

Join us as we explore what these shows offer the hospitality community, why they have become essential fixtures in the calendar, and how you can make the most of them when you attend. Enjoy and follow us on social media if you like what you hear! Instagram: @simply_hospitality_the_podcast