7. How to Prepare For Christmas Light Season During Summer
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This episode is a little different.
Instead of covering a specific topic, Cory pulls back the curtain and shares what's been happening inside the business during the month of May and how Paradise Lights is preparing for the upcoming Christmas season.
From family vacation and business lessons learned while being away, to residential renewals, commercial contract follow-ups, inventory organization, warehouse prep, product maintenance, content creation, and getting customer materials ready for the season ahead, this episode is a real-world look at what happens behind the scenes long before the first Christmas lights go up.
If you've ever wondered what successful Christmas lighting companies are doing during the slow season, this episode is for you.
In This Episode- Lessons learned from taking time away from the business
- Following up on residential renewals
- Commercial contract follow-up and unsigned agreements
- Organizing wreaths, garland, bows, and inventory
- Throwing away damaged or outdated product
- Preparing customer tubs for the upcoming season
- Creating tubs for new customers
- Product maintenance and repairs
- Content creation and batching marketing materials
- Why the off-season is where successful Christmas seasons begin
TikTok: @c0ry.adams
Instagram: @c0ryadams
YouTube: Your Lighting Business YouTube
Facebook Group: Your Christmas Lighting Business Facebook Group
Podcast: Your Lighting Business on Apple Podcasts