With the Oscars broadcast headed to YouTube, studios including Fox hiring Head of Creator Studio, and YouTube surpassing Netflix to become the most watched streamer on TVs - where are the jobs headed in an industry that seems to be scaling back? The good news: there is one accessible sector that's growing, and may be replacing the bottom of the pyramid of traditional media.

Mentioned articles/books:

THR "Hollywood Is Dying—42000 Jobs Gone in Just 2 Years": https://nofilmschool.com/entertainment-industry-crisis

Wall Street Journal: "L.A.’s Entertainment Economy Is Looking Like a Disaster Movie" https://www.wsj.com/business/media/los-angeles-entertainment-economy-downturn-7879105c

Deloitte digital media trends data: https://www.deloitte.com/us/en/insights/industry/technology/digital-media-trends-consumption-habits-survey/2025.html

The Women Who Built Hollywood by Susan Goldman Rubin: https://ccbc.education.wisc.edu/recommended-books/?bookId=24944

Scott Galloway on Colin & Samir: https://open.spotify.com/episode/7vNHGUPEVtJanMq6lXaxUr

Dhar Mann: https://www.dharmann.com/about/

Kinigra Deon: https://www.youtube.com/channel/UC9HvSOvNpFpjydzDkAQJCNw

Try Guys on Colin & Samir: https://www.youtube.com/watch?v=OsvyA7O9hiY

Michelle Khare on Colin & Samir 2025: https://www.youtube.com/watch?v=5TlPHtxsBIA

Zach Justice on the Karat Podcast: https://open.spotify.com/episode/2t2vq1kqfphXVXTew72ZA9

THR - Taylor Lorenz: "How Hollywood Learned to Love Influencers" https://www.hollywoodreporter.com/business/digital/hollywood-influencers-new-era-fame-1236400405/

The Town with Matt Belloni - Did Hollywood Ever Have a Chance Against YouTube? https://www.theringer.com/podcasts/the-town-with-matthew-belloni/2025/11/20/did-hollywood-ever-have-a-chance-against-youtube

TV Upfronts Data: https://videoamp.com/press/tv-networks-embrace-their-aging-audience-with-a-new-mantra-age-doesnt-matter/?utm_source=chatgpt.com

Tina Fey on Smartless: https://www.youtube.com/watch?v=0Jc5ThwTxSM

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