Cold email is one of the most underrated lead generation strategies in real estate, and in this episode David Frizzell breaks down exactly how to build a compliant, scalable system from scratch. You'll learn how to set up your sending infrastructure, build a high-quality list using DealMachine data, and run automated email marketing campaigns that generate inbound seller leads while you're focused on everything else. Whether you're already cold calling or sending direct mail, this system is designed to amplify your existing real estate email marketing without adding hours to your day.

KEY TALKING POINTS:

0:00 - Intro

0:23 - The Power Of Cold Email

1:28 - Is Cold Email Legal?

4:21 - Deliverability

7:52 - Step 1: Buy & Warm Up Your Inboxes

9:42 - Step 2: Get High-Quality Leads

10:46 - Step 3: Clean Your List

12:36 - Step 4: Handle Replies Like A Pro

14:24 - Total Cost

15:17 - Outro

LINKS:

Instagram: David Frizzell

https://www.instagram.com/thewholesalerstoolbox/

Website: The Wholesalers Toolbox

https://www.thewholesalerstoolbox.com/free-facebook-leads

Instagram: David Lecko

https://www.instagram.com/dlecko

Website: DealMachine

https://www.dealmachine.com/pod

Instagram: Ryan Haywood

https://www.instagram.com/heritage_home_investments

Website: Heritage Home Investments

https://www.heritagehomeinvestments.com/