In this episode of Strategy with Sally, Sally breaks down the funnel numbers that actually matter and explains why so many business owners either panic too early or keep running funnels that aren't really working. Instead of guessing, Sally shares simple benchmark numbers for lead magnets and webinar funnels so you can understand whether your landing pages, registrations, and conversions are healthy or need improvement. Funnels don't need fantasy numbers to succeed, but they do need to be measured, because the right numbers show you exactly what to fix next. When you know what to look at, you can make small adjustments that lead to much bigger results over time.

In this episode, Sally covers:

• Why most business owners don't know what good funnel numbers look like

• Healthy landing page conversion rates for lead magnets

• What percentage of leads should move to the next step

• Typical registration and show-up rates for webinar funnels

• How to tell if your problem is traffic, messaging, or structure

• Why funnels should be measured, not guessed

• How small improvements in numbers can create big results

Understanding your funnel numbers makes it easier to see what's working, what needs fixing, and where your next growth opportunity really is.

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