If your direct mail marketing isn't producing deals, the problem is probably volume. Joseph Austin of Next Step Real Estate is sending over 7,000 real estate direct mail postcards a month across the greater Philadelphia area and currently has 16 fix-and-flip projects in motion. In this episode, Joe breaks down his direct mail real estate marketing approach, why mailing 500 pieces a month isn't enough, and how to pair your direct mail campaign with a follow-up call system that actually gets sellers on the phone. He also covers how he decides whether to wholesale or flip each deal and shares the exact call cadence his team uses from the moment a lead comes in.

KEY TALKING POINTS:

0:00 - Intro

0:19 - Joseph Austin's Business

4:05 - Lessons From A Deal

6:27 - How He Finds His Deals & Skip Tracing

11:55 - His First & Second Deal

15:24 - Direct Mail Tips

18:35 - How To Get In Touch With Joe

19:38 - Call Cadence

21:06 - Closing Thoughts

22:48 - Outro

LINKS:

Instagram: Joseph Austin

https://www.instagram.com/phillyhomebuyer/

Website: Next Step Real Estate

https://www.nextstepre.com/

Instagram: David Lecko

https://www.instagram.com/dlecko

Website: DealMachine

https://www.dealmachine.com/pod

Instagram: Ryan Haywood

https://www.instagram.com/heritage_home_investments

Website: Heritage Home Investments

https://www.heritagehomeinvestments.com/