51. Yoga, Wellness & LinkedIn: Where to Start
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51. Yoga, Wellness & LinkedIn: Where to Start
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Thinking about using LinkedIn to attract clients, but not sure where to start?
In this listener Q&A episode, Julia answers a question from a yoga and somatic educator who wants to attract both individual students and corporate wellness clients.
Before you create a single post, there's one important question to answer: are your ideal clients actually on LinkedIn?
In this episode, you'll learn:
• How to determine whether LinkedIn is the right platform for your audience
• The difference between marketing to individuals (B2C) and organizations (B2B)
• How to research potential clients before creating content
• Why your LinkedIn profile matters before you start networking
• How Sales Navigator can help you find decision-makers inside companies
Resources mentioned in this episode:
- 16 LinkedIn Post Ideas (free download)
- Linkedin Profile Glowup
- Power hour consultation
Got a question you'd like to submit to the LinkedIn for Entrepreneurs podcast?
Record it here: https://www.speakpipe.com/JuliaZatta
Sign up for Julia's email newsletter: https://juliazatta.myflodesk.com/16-post-ideas
Join the LinkedIn Visibility Sprint: https://juliazatta.myflodesk.com/sprint