College football just detonated a money bomb. 💥 Matt Chernoff and super-agent Hadley Engelhardt break down James Franklin’s $50M buyout, how offset language really works, and why this firing could reshape salaries across the country. Then we zoom out: Adidas vs. Nike at Penn State, the coaching carousel (who leverages, who jumps, who stays), an early NFL firing and its $23K/day golden parachute, plus the NBA’s new TV maze and why CFB ratings are surging. What’s inside (quick hits): Why Franklin’s guaranteed money + offsets matter (and how schools still foot the bill) Penn State’s Nike ➜ Adidas switch, trustee backlash, and the AD perk chatter The leverage wave: Brent Key, Lane Kiffin, and the “stay-and-get-paid” playbook NFL side: Titans move on from Brian Callahan; how HC guarantees become generational wealth Streaming wars: Peacock, NBC, ESPN, Prime, ABC—can fans even find NBA games now? Netflix + NFL on Christmas and why more rights are inevitable CFB’s TV boom: 10M+ viewer games piling up—and why Saturdays keep winning Hosts: Matt Chernoff & Hadley Engelhardt Show: Deals & Deadlines — your weekly sports business breakdown. New episodes every Friday. Subscribe on YouTube and your favorite podcast app for more smart money talk in sports. #DealsAndDeadlines #SportsBusiness #JamesFranklin #Buyout #OffsetLanguage #PennState #Adidas #Nike #PatrickKraft #CoachingCarousel #BrentKey #LaneKiffin #UrbanMeyer #JohnGruden #BillBelichick #BrianCallahan #Titans #CamWard #CollegeFootball #CFB #NFL #NBA #MediaRights #StreamingWars #SportsEconomics

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