『#38 The Autonomous Conversion Protocol: Turn 2X ROAS Into 6X (Without Spending More On Ads)』のカバーアート

#38 The Autonomous Conversion Protocol: Turn 2X ROAS Into 6X (Without Spending More On Ads)

#38 The Autonomous Conversion Protocol: Turn 2X ROAS Into 6X (Without Spending More On Ads)

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概要

I almost called this episode "Following Up After the Event."

Then I realized that title would make you scroll right past it. So I gave it a fancy name instead: The Autonomous Conversion Protocol.

(Us marketers aren't that smart, so we gotta make ourselves sound smarter somehow, right?)

Naming aside, this is where most coaches leave money on the table.

They run a webinar. They get some sales. They celebrate. Then they move on to the next campaign.

Big mistake.

Because the math shows something wild: if you're already getting 2x return on your ad spend from your webinar, you could be getting 4x, even 6x... without spending another cent on ads.

That extra money? It's sitting with the people who showed up but didn't buy. The ones who registered but never showed. The folks who just need one more nudge, one answered objection, or one reminder before they finally pull out their credit card.

Using an Avengers analogy (because who doesn't love those movies), this episode is about collecting that final Infinity Stone for your profit engine.

In this episode, you'll learn:

  1. The "Three Rings of Profit" and why you need different follow-up strategies for each group
  2. How to turn fence-sitters into buyers using a simple "Follow-up Stack" that works while you sleep
  3. Why your AI chatbot could become your best closer (I call it the "Automated Closer" because Jarvis was already taken)
  4. The biggest mistake I made with my own email list that cost me sales... and how to avoid it
  5. How to build a "Compounding Value Multiplier" (a.k.a. a newsletter that people actually want to read AND buy from)

This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency's strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!

Download Terence's book, Lead Surge for free here: www.leadsurgebook.com

Find out more about Terence's marketing agency Radical Marketing here: www.radical-marketing.com

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