Most gym equipment is still judged on the wrong things: Brand reputation, how it looks, or which influencer recommends it.

In this episode, Benny Price of RTS Global joins us to talk about his new venture, Gym Equipment Design, and why the industry needs a proper standard for what "good" actually is.

We get into the thinking behind creating a comprenesive award for gym equipment design, built around human-centered performance, rather than marketing.

From usability and adjustability to resistance profiles and innovation, Benny breaks down how equipment should be evaluated based on how it actually works for the user, not just how it looks on the gym floor.

This is essential listening for any fitness manager, gym owner or coach.

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Gym Equipment Design