Growing your membership is a priority, but it's likely not the only thing you're doing in your business.

You have other offers to sell, things you're creating, and it takes a real plan to make sure your membership growth goals don't fall to the wayside.

This was true for Maggie Patterson: a marketing & communications expert, business consultant, the author of Staying Solo - and the owner of The Staying Solo Squad, a membership for solo service providers.

In 2025, Maggie launched her book, promoted two masterminds, sold a new service, hosted 2 podcasts and *still* grew her membership steadily... without relying on a big launch that she didn't have the capacity for.

In this episode, Maggie shares:

• What she focused on (and what she said NO to) in order to keep growing her membership during a busy business season
• How she's mastered the skill of "killing off her ideas" so she doesn't get distracted
• How dialling in the positioning for her membership had the added benefit of elevating her member experience behind the scenes
• What it means to approach your membership sales activities with a "leadership" mindset, so you attract not just *more* members, but the *right* members, and...
• How Maggie did all of this while still having enough time for kayaking and taking Fridays off!

• 🎯 The Gamplan Intensive: Work with me to grow your membership over the next 90 days: themissingink.co/gameplan
• Contact Natalie: themissingink.co/connect

Read this podcast in article format & check out the shownotes:

https://themissingink.co/listen/29-grow-membership-without-big-launches

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