210. Ten Years In: The Award, The Mud, and What We'd Tell Ourselves Now
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Ten years ago, the LWDG was bringing in about two hundred pounds a month and felt more like a nice idea than a business. This week marks ten years of the LWDG and ten years of Claire Denyer's Family Dog Services, so to celebrate, Claire turns the tables and interviews Jo in a business blind date. They talk about the exact moments it stopped feeling like a hobby (a national award for one of them, a very muddy fall on her bottom for the other), the bit of the job they still find hardest, how training has changed over a decade, and where they hope to be in another ten years. It's funny, it's honest, and it's the story behind the brand you've been part of.
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