Think writing a book means chasing royalties and hoping for bestseller status? Think again. In this episode, you'll discover why traditional publishing advice fails business owners and what to do instead.

Ashley D. Shepard breaks down the Profitable Publishing™ framework: a strategy that positions your book as a client-attraction tool, not just another product to sell. You'll learn how one author made $4,000 in her first four weeks, why book sales are the wrong metric for coaches and consultants, and how to align your book with your brand to generate qualified leads.

If you're a coach, consultant, speaker, or service provider considering writing a book (or you have one that's not working hard enough for you), this episode reveals the strategic shift that turns authors into sought-after experts.

In This Episode:

00:00 Introduction to Profitable Publishing™

03:02 Understanding Profitable Publishing™ and Why it Matters

05:41 The Shift from Traditional Publishing to Profitable Publishing™

08:24 Leveraging Your Book for Client Attraction

11:42 Creating a Profitable Book

14:30 Aligning Your Book with Your Brand

17:45 Building Credibility and Visibility

20:28 Conclusion and Resources

Links Mentioned:

• Learn how to sell more books with Profitable Publishing™ Marketing Playbook: https://sheppublishing.kartra.com/page/MarketingPlaybookInterestList
• Join the Preorder Profits™ Accelerator here: www.PreorderProfits.com/Join
• Grab your copy of Profitable Publishing™ with Preorders to generate income before you publish Www.preorderprofits.com/book

Connect with Ashley

• Website: Www.ShepPublishingHouse.com/Contact
• Instagram: www.Instagram.com/ShepPublishing
• LinkedIn:
• https://www.linkedin.com/in/ashley-d-shepard
• Facebook: www.Facebook.com/sheppublishing
• Threads: https://www.threads.net/@sheppublishing