171: Interior Designer Profit Pipeline Playbook
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If your design pipeline feels a little light as you head into the new year, this episode is your ultimate remedy. We're not talking about frantic marketing tactics or overwhelming reinventions—just 20 simple, strategic, and relationship-driven ways to seed your client pipeline with high-quality opportunities. These aren't just ideas; they're actionable and powerful plays straight from the Profit Pipeline Playbook.
From thoughtful client reconnections to visibility-boosting strategies and authority-building tips, these tactics are designed to help you become magnetic and memorable—without the burnout. Whether you're craving clarity in your messaging, better positioning, or just a few fresh ways to show up consistently, this episode gives you the practical tools to move your firm forward with confidence and ease.
In this episode, you'll hear:
(03:22) Why planting client seeds is more powerful than chasing leads
(07:11) The handwritten note strategy that helped grow a multimillion-dollar design firm
(08:18) How to ask for an introduction (not a referral) and make it easy for them
(14:49) Why thoughtful social media comments can dramatically boost your visibility
(21:10) What to say in your portfolio captions that actually converts viewers into clients
(36:11) The most overlooked way to tell clients you're open for business (and trigger FOMO)
If you're ready to attract better clients, price with confidence, and build interior design marketing strategies that actually work, join me for my complimentary masterclass, "7 Shifts to Grow Your Design Firm Without Burning Out." Or DM me "BEST YEAR" and I'll send the link.
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