『144 Do You Need SEO, or Do You Just Need More Clients?』のカバーアート

144 Do You Need SEO, or Do You Just Need More Clients?

144 Do You Need SEO, or Do You Just Need More Clients?

無料で聴く

ポッドキャストの詳細を見る
In this episode, Jules White asks the more honest question about SEO: not whether it works, but whether your business actually needs it, and whether now is the right time. It's a conversation she's had more and more as her own business has evolved, and she argues both sides before landing on where she stands.Jules explains what SEO really is, why it keeps bringing people in long after the work is done, and how that differs from social media and ads, where the traffic stops the moment you do. Drawing on her own time as commercial manager at a busy hair & beauty salon, she shows how the same business can sit on either side of the answer: needing SEO to fill the diary and sell more products, or being comfortable enough on word of mouth that it can wait. She's honest about who can deprioritise it, referrals-only businesses, people who only ever need a few extra clients, anyone who needs clients this week, and those with no time or budget, while making the case that even people who don't strictly need more leads often still want the one form of marketing that keeps working while they're not marketing.Key Takeaways:The Honest Question: Learn why "does my business need SEO?" is a better starting point than "is SEO worth it?", and how your situation, not your industry, decides the answer.What SEO Actually Does: Understand why SEO is front-loaded work that keeps bringing the right people in steadily, helping you avoid the feast-or-famine cycle.When You Can Ease Off: Hear the honest case for referrals-only businesses, why full books with no waiting list can still leave you vulnerable, and why social media is optional.Why Relationships Come First: If you need clients right now, Jules explains why your existing network, not SEO and not social media, is the fastest route.The Long-Term Asset: Discover why your website is something you own and build, how AI search can now show results faster than the old wait for Google, and why understanding the basics matters before you outsource anything.If you're on the fence about SEO, this episode will help you decide whether it's the right move for your business right now.Resources mentioned in this episode:Join the Success Without Socials communityJoin The Website Growth Club, for business owners who want to get more traffic & sales from searchEpisode 139: How to use content you own to grow without social mediaEpisode 009: Why a content strategy is your first step to website successEpisode 002: Why you don't need to keep feeding the algorithmEpisode 104: You've been sold a lie, smarter ways to be visible without social mediaEpisode 105: Why your brain and business deserves a break from harmful social mediaEpisode 142: Before you pay someone to do SEOSend us Fan Mail Support the showEver feel like your business should be easier to find on Google & in AI search?You’re not imagining it - most local businesses already have a Google Business Profile, but it’s sitting there, half-filled and hidden. That means people searching for your exact services might be finding your competitors instead.The good news is you don’t need to spend hours posting on social media to fix it. A few intentional updates to your Google Business Profile can make a big difference in how often you show up in Maps and local searches.That’s where my Local Google Visibility Checklist comes in.It gives you a clear, practical list of things to review and update - all the small changes that help Google trust your business and make it easier for nearby clients to find and book you.It’s free, simple to follow, and designed for local businesses who want to grow in a sustainable way (without having to rely on social media).Download your free checklist now https://thewebsitesuccesshub.com/google-profile-checklist
adbl_web_anon_alc_button_suppression_t1
まだレビューはありません