If you've been telling yourself "I should really get on LinkedIn" for the past few years --> this episode is your sign to actually do it.

I sat down with Wendy Shore, LinkedIn Top Voice, business growth strategist, and author of the new book Comment Currency, for a deep-dive conversation on how solopreneurs and creative entrepreneurs can use LinkedIn strategically to grow their businesses and build real authority.

Wendy shares why LinkedIn has become more important than ever in the age of AI search, how the platform's algorithm actually works (including their new context-reading AI called Brew 360), and her signature strategy of using thoughtful comments as currency to build visibility and relationships.

In this episode:

• Why LinkedIn isn't just for corporate professionals — and who's missing out by avoiding it
• The most important profile elements and how to optimize them
• The "Comment Currency" strategy and why 15 minutes a day can change your business
• How to build relationships and network without the dreaded "pitch slap"
• Content strategy, posting frequency, and what's actually working right now
• How to use LinkedIn newsletters and other features to grow your email list
• The biggest mistakes people make (hint: it's the AI-generated sameness)
• Building a leadership voice — even if you're still learning

Connect with Wendy: wendyshore.co

Get your copy of Wendy's best-selling book here:

Mindset to Market is a Luminous Creative Production. If you'd like to learn more about our business coaching program and group coaching container, please visit us online at DeborahcSmith.com.

Mindset to Market is produced by Deborah C. Smith and designed to inspire and support big-hearted creatives in finding their own unique path, building a sustainable business, and creating financial, spiritual, mental wellness and abundance.

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