Stuck deciding whether to quit your business is not a failure state, it just means you don't have enough information yet, and no one ever told you what to do in the meantime.

If you've been waiting for some kind of gut-certainty or spiritual download to tell you whether to stay or walk away, and it hasn't come, nothing is wrong with you. You are not required to have clarity today. You are required to have a process.

Sandra Bettina, wedding industry veteran, business coach, and host of The Life She Built, walks through twelve concrete steps for what to actually do while you're still deciding whether to stay in your business or leave it, including her keep, change, release, and don't know matrix, a 30, 60, or 90 day decision window, and the design your Tuesday exercise for testing what you actually want your life to look like. She also covers exactly what to do if you get to the end of this process and still don't know, because that is a real, common outcome, not a failure.

In this episode, you'll learn:

• Why being stuck deciding whether to quit your business is not a willpower problem, and the exact phrase to repeat to yourself instead of forcing an answer you do not have yet.
• How to set a 30, 60, or 90 day decision window that lets you gather information about your business instead of reevaluating your entire existence every single morning.
• The keep, change, release, and don't know matrix, a framework for anyone stuck deciding whether to quit that breaks one impossible question into a dozen smaller, answerable ones.
• Why designing what an ordinary Tuesday looks like reveals more about whether your business fits your actual life than imagining your dream vacation or retirement ever will.
• How to experiment with a new direction, teaching, consulting, or a different industry, without committing to a full reinvention before you know if you even like it.
• Why creating distance from your business, then paying attention to what you miss once you are rested, gives you clearer data than trying to think your way to an answer.
• What to do if you finish this entire process and still do not have a clear answer about whether to stay in your business or leave it for good.

We talk about:

00:00 Stuck deciding whether to quit, and why that's okay

01:01 Step 1: stop deciding every single day

01:52 Step 2: preserve your options while you're unsure

02:52 Step 3: create a 30, 60, or 90 day decision window

03:57 Step 4: start with what you already know you don't want

05:24 Step 5: change one variable at a time

06:51 Step 6: build your keep, change, release, don't know matrix

07:57 Step 7: what does an ordinary Tuesday actually look like

09:37 Step 8: experiment before you reinvent yourself

10:59 Step 9: stop monetizing everything that makes you happy

12:12 Steps 10 and 11: run the numbers and create distance

14:47 Step 12: reassess and what to do if you still don't know

Connect with Sandra

• Follow the show on Instagram: https://www.instagram.com/thelifeshebuiltpod/
• Follow Sandra on Instagram: https://www.instagram.com/sandrabettinaco
• Follow Sandra Bettina Weddings https://www.instagram.com/sandrabettinaevents/
• Newsletter: https://sandra-bettina.myflodesk.com/crld98o9n1

Ready for more honest conversations like this one? Follow The Life She Built on Instagram at @thelifeshebuiltpod and join Sandra's list for updates at https://sandra-bettina.myflodesk.com/crld98o9n1

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